Followers
58.3K
Following
1.1K
Total Posts
Engagement Rate
1.71%
Avg Likes
969
Avg Comments
Sony Music Masterworks is a verified Music brand based in Italy. The account has built 58.3K followers on Instagram. Sony Music Masterworks has shared 1,045 posts to date, currently around 3 posts a week. Engagement runs at 1.71%, or about 969 likes and 25 comments per post.
Sonymasterworks is a Music account whose 1,045 posts have grown a following of 58.3K on Instagram.
Benchmarked against 17,051 Music accounts with 10K–100K followers, Sonymasterworks posts a 1.71% engagement rate that is below the median of 2.47%.
Roughly one in 38 likes comes with a comment, a healthy amount of conversation.
Sonymasterworks's output runs to about 3 posts per week.
Estimated sponsored-post value
$350–$650
Based on 58.3K followers and a 1.71% engagement rate, a single sponsored post by Sonymasterworks is worth an estimated $350–$650. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.More men than women · mostly 16–30
Typical for Music creators in Italy, modeled from the niche, not measured for this account.
Content Focus
Primary: Music
| Metric | Sonymasterworks | Cohort median |
|---|---|---|
| Engagement rate | 1.71% | 2.47% |
| Average likes | 969 | 535 |
| Average comments | 25 | 35 |
| Posts per week | 3.36 | 0.35 |
Median values from 17,051 Music accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Sonymasterworks | Cohort median |
|---|---|---|
| Engagement rate | 1.71% | 1.69% |
| Average likes | 969 | 347 |
| Average comments | 25 | 21 |
| Posts per week | 3.36 | 0.55 |
Median values from 122 Music accounts in Italy with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 16, 2026
Sony Music Masterworks is a verified music brand based in Italy on Instagram, with 58.3K followers.
Sony Music Masterworks posts on Instagram as @sonymasterworks.
Sony Music Masterworks has 58,282 followers on Instagram (58.3K) as of Jul 16, 2026.
Sony Music Masterworks's engagement rate is 1.71%, calculated from average likes and comments per post relative to followers. That is below the median of 2.47% for Music accounts with 10K–100K followers in the InstME index.
Posts by Sony Music Masterworks average 969 likes and 25 comments.
Sony Music Masterworks posts about 3 times per week on average.
Sony Music Masterworks is registered as a business account on Instagram and is verified.
Sony Music Masterworks is categorized as a music account in the InstME index, based on the profile's bio and Instagram category across 1,045 posts.
1,045
25
Posts / Week
3.36
Growth Score
34.2 / 100
Follower Ratio
51.6×
Engagement
11.88%
Sony Music Masterworks's profile places the account in Italy. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
Yes. Sony Music Masterworks carries the blue verified badge on Instagram.
A sponsored post from Sony Music Masterworks is estimated at $350 to $650. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.