Welcome to the City of Somerville, MA's official Instagram account. For links to our most recent posts, visit:
Followers
18.7K
Following
282
Total Posts
Engagement Rate
0.23%
Avg Likes
41
Avg Comments
City of Somerville MA runs a verified business account account based in United States with 18.7K followers on Instagram. To date City of Somerville MA has posted 1,790 times, currently around 10 posts a week. Typical posts draw 41 likes and 1 comments, putting engagement at 0.23%.
Counting 18.7K followers and 1,790 posts, Somervillecity sits in the InstME index as a business account.
At 0.23%, Somervillecity's engagement rate is in the bottom 10% relative to accounts with 10K–100K followers.
Roughly one in 33 likes comes with a comment, a healthy amount of conversation.
Video content from Somervillecity draws about 2K views.
Lately Somervillecity has been publishing about 10 posts per week, more than one per day.
At 88/100 on audience quality, Somervillecity carries an estimated 10% low-quality or inactive followers, a strong signal of genuine reach.
Estimated sponsored-post value
$65–$120
Based on 18.7K followers and a 0.23% engagement rate, a single sponsored post by Somervillecity is worth an estimated $65–$120. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~10% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.| Metric | Somervillecity | Cohort median |
|---|---|---|
| Engagement rate | 0.23% | 1.45% |
| Average likes | 41 | 339 |
| Average comments | 1 | 18 |
| Posts per week | 10.23 | 0.52 |
Median values from 146,020 accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Somervillecity | Cohort median |
|---|---|---|
| Engagement rate | 0.23% | 0.9% |
| Average likes | 41 | 193 |
| Average comments | 1 | 10 |
| Posts per week | 10.23 | 0.63 |
Median values from 24,951 accounts in United States with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 15, 2026
City of Somerville MA is a verified Instagram brand based in United States on Instagram, with 18.7K followers.
City of Somerville MA posts on Instagram as @somervillecity.
City of Somerville MA has 18,657 followers on Instagram (18.7K) as of Jul 15, 2026.
City of Somerville MA's engagement rate is 0.23%, calculated from average likes and comments per post relative to followers.
Posts by City of Somerville MA average 41 likes and 1 comments.
City of Somerville MA posts about 10 times per week on average.
InstME's audience-quality analysis estimates about 10% of City of Somerville MA's followers are low-quality or inactive, giving an audience-quality score of 88/100.
City of Somerville MA is registered as a business account on Instagram and is verified.
City of Somerville MA's profile places the account in United States. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
1,790
1
Avg Views
1,967
Posts / Week
10.23
Growth Score
4.6 / 100
Engagement
0.04%
Yes. City of Somerville MA carries the blue verified badge on Instagram.
A sponsored post from City of Somerville MA is estimated at $65 to $120. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.