Manhattan Theatre Club is a leading not-for-profit, producing Broadway and Off-Broadway plays and musicals. manhattantheatreclub.com
Manhattan Theatre Club is a verified business account on Instagram based in United States, tracked in the InstME index with 55.9K followers. To date Manhattan Theatre Club has posted 2,692 times, currently less than one post a week. Typical posts draw 3,197 likes and 71 comments, putting engagement at 5.84%.
Mtc_nyc has built an audience of 55.9K followers on Instagram over 2,692 posts as a business account.
Mtc_nyc lands in the top 22% on engagement, 5.84% against the 10K–100K followers cohort.
Comments arrive at about one per 45 likes, a sign of a healthy amount of conversation.
Mtc_nyc's output runs to less than one post per week.
On audience quality, Mtc_nyc lands at 100/100, an estimated 0% of followers read as low-quality or inactive, a strong signal of genuine reach.
The account follows just 529 others against 55.9K followers, a ratio typical of established creators and brands.
Estimated sponsored-post value
$780–$1,500
Based on 55.9K followers and a 5.84% engagement rate, a single sponsored post by Mtc_nyc is worth an estimated $780–$1,500. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~0% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.| Metric | Mtc_nyc | Cohort median |
|---|---|---|
| Engagement rate | 5.84% | 1.45% |
| Average likes | 3,197 | 339 |
| Average comments | 71 | 18 |
| Posts per week | 0.82 | 0.52 |
Median values from 146,020 accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Mtc_nyc | Cohort median |
|---|---|---|
| Engagement rate | 5.84% | 0.9% |
| Average likes | 3,197 | 193 |
| Average comments | 71 | 10 |
| Posts per week | 0.82 | 0.63 |
Median values from 24,951 accounts in United States with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 9, 2026
Manhattan Theatre Club is a verified Instagram brand based in United States on Instagram, with 55.9K followers.
Manhattan Theatre Club posts on Instagram as @mtc_nyc.
Manhattan Theatre Club has 55,929 followers on Instagram (55.9K) as of Jul 9, 2026.
Manhattan Theatre Club's engagement rate is 5.84%, calculated from average likes and comments per post relative to followers.
Posts by Manhattan Theatre Club average 3,197 likes and 71 comments.
Manhattan Theatre Club posts less than once a week on average.
InstME's audience-quality analysis estimates about 0% of Manhattan Theatre Club's followers are low-quality or inactive, giving an audience-quality score of 100/100.
Manhattan Theatre Club is registered as a business account on Instagram and is verified.
Manhattan Theatre Club's profile places the account in United States. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
Avg Comments
71
Engagement
0.01%
Yes. Manhattan Theatre Club carries the blue verified badge on Instagram.
A sponsored post from Manhattan Theatre Club is estimated at $780 to $1,500. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
