Soho Photo Gallery is New York City’s longest operating member-run photography gallery.
Outreach This Creator For FreeFollowers
11.8K
Following
835
Total Posts
Engagement Rate
0.44%
Avg Likes
49
Avg Comments
Soho Photo Gallery is a Photography brand on Instagram, tracked in the InstME index with 11.8K followers. The account posts mainly around photography and art topics. The account has published 2,241 posts, currently less than one post a week. Engagement runs at 0.44%, or about 49 likes and 2 comments per post.
Counting 11.8K followers and 2,241 posts, Sohophotogallery sits in the InstME index as a Photography account.
Benchmarked against 3,423 Photography accounts with 10K–100K followers, Sohophotogallery posts a 0.44% engagement rate that is in the bottom quarter (median: 2.46%).
Roughly one in 20 likes comes with a comment, a healthy amount of conversation.
Sohophotogallery maintains a rhythm of less than one post per week.
Audience-quality analysis puts Sohophotogallery at 94/100; roughly 5% of followers look low-quality or inactive, a strong signal of genuine reach.
Estimated sponsored-post value
$41–$77
Based on 11.8K followers and a 0.44% engagement rate, a single sponsored post by Sohophotogallery is worth an estimated $41–$77. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~5% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.Audience (estimated)
Est.| Metric | Sohophotogallery | Cohort median |
|---|---|---|
| Engagement rate | 0.44% | 2.46% |
| Average likes | 49 | 523 |
| Average comments | 2 | 25 |
| Posts per week | 0.93 | 0.23 |
Median values from 3,423 Photography accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
Get advanced audience quality signals, growth trend analytics, historical snapshots, and top-performing content patterns.
No credit card needed
Last reviewed: Aug 8, 2026
Soho Photo Gallery is a photography brand on Instagram, with 11.8K followers.
Soho Photo Gallery posts on Instagram as @sohophotogallery.
Soho Photo Gallery has 11,814 followers on Instagram (11.8K) as of Aug 8, 2026.
Soho Photo Gallery's engagement rate is 0.44%, calculated from average likes and comments per post relative to followers. That is in the bottom quarter (median: 2.46%) for Photography accounts with 10K–100K followers in the InstME index.
Posts by Soho Photo Gallery average 49 likes and 2 comments.
Soho Photo Gallery posts less than once a week on average.
InstME's audience-quality analysis estimates about 5% of Soho Photo Gallery's followers are low-quality or inactive, giving an audience-quality score of 94/100.
Soho Photo Gallery is registered as a business account on Instagram.
2,241
2
Posts / Week
0.93
Growth Score
8.8 / 100
ER Rank
25th
More men than women · mostly 25–44
Typical for Photography creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Photography
Secondary: Art
Engagement
0%
Soho Photo Gallery is categorized as a photography and art account in the InstME index, based on the profile's bio and Instagram category across 2,241 posts.
A sponsored post from Soho Photo Gallery is estimated at $41 to $77. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.