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Outreach This Creator For FreeSoftplan is a Tech brand based in Brazil. The account has built 22.6K followers on Instagram. Softplan has shared 1,113 posts to date, currently less than one post a week. Typical posts draw 90 likes and 3 comments, putting engagement at 0.41%.
Softplan is a Tech account on Instagram with 22.6K followers and 1,113 published posts.
Compared with 14,872 other Tech accounts with 10K–100K followers in the InstME index, Softplan's 0.41% engagement rate is below the median of 1.31%.
Roughly one in 36 likes comes with a comment, a healthy amount of conversation.
Video content from Softplan draws about 4.2K views.
Softplan's output runs to less than one post per week.
On audience quality, Softplan lands at 94/100, an estimated 5% of followers read as low-quality or inactive, a strong signal of genuine reach.
With 22.6K followers but only 110 accounts followed back, Softplan shows the ratio of a well-established account.
Estimated sponsored-post value
$79–$150
Based on 22.6K followers and a 0.41% engagement rate, a single sponsored post by Softplan is worth an estimated $79–$150. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~5% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.Audience (estimated)
Est.| Metric | Softplan | Cohort median |
|---|---|---|
| Engagement rate | 0.41% | 1.31% |
| Average likes | 90 | 321 |
| Average comments | 3 | 15 |
| Posts per week | 0.27 | 0.64 |
Median values from 14,872 Tech accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Softplan | Cohort median |
|---|---|---|
| Engagement rate | 0.41% | 0.85% |
| Average likes | 90 | 207 |
| Average comments | 3 | 14 |
| Posts per week | 0.27 | 0.71 |
Median values from 299 Tech accounts in Brazil with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Aug 8, 2026
Softplan is a tech brand based in Brazil on Instagram, with 22.6K followers.
Softplan has 22,585 followers on Instagram (22.6K) as of Aug 8, 2026.
Softplan's engagement rate is 0.41%, calculated from average likes and comments per post relative to followers. That is below the median of 1.31% for Tech accounts with 10K–100K followers in the InstME index.
Posts by Softplan average 90 likes and 3 comments.
Softplan posts less than once a week on average.
InstME's audience-quality analysis estimates about 5% of Softplan's followers are low-quality or inactive, giving an audience-quality score of 94/100.
Softplan is registered as a business account on Instagram.
Softplan is categorized as a tech account in the InstME index, based on the profile's bio and Instagram category across 1,113 posts.
Total Posts
1,113
Avg Comments
3
Predominantly men · mostly 18–34
Typical for Tech creators in Brazil, modeled from the niche, not measured for this account.
Content Focus
Primary: Tech
Engagement
43.73%
Softplan's profile places the account in Brazil. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
A sponsored post from Softplan is estimated at $79 to $150. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
