Itaewon-ro, 217 B2, 이태원로 217 B2 ⠀ Coffee & Bar @soapcoffeeandbar
Outreach This Creator For FreeFollowers
57.7K
Following
819
Total Posts
Engagement Rate
0.87%
Avg Likes
492
Avg Comments
Soap is a Business brand. The account has built 57.7K followers on Instagram. Soap has shared 1,287 posts to date, currently around 6 posts a week. Typical posts draw 492 likes and 9 comments, putting engagement at 0.87%.
Counting 57.7K followers and 1,287 posts, Soapseoul sits in the InstME index as a Business account.
Benchmarked against 5,335 Business accounts with 10K–100K followers, Soapseoul posts a 0.87% engagement rate that is below the median of 1.46%.
Comments arrive at about one per 56 likes, a sign of a healthy amount of conversation.
Recent posting activity averages about 6 posts per week.
Estimated sponsored-post value
$200–$370
Based on 57.7K followers and a 0.87% engagement rate, a single sponsored post by Soapseoul is worth an estimated $200–$370. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.Predominantly men · mostly 25–44
Typical for Business creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Business
| Metric | Soapseoul | Cohort median |
|---|---|---|
| Engagement rate | 0.87% | 1.46% |
| Average likes | 492 | 334 |
| Average comments | 9 | 22 |
| Posts per week | 6.06 | 0.33 |
Median values from 5,335 Business accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 9, 2026
Soap is a business brand on Instagram, with 57.7K followers.
Soap posts on Instagram as @soapseoul.
Soap has 57,658 followers on Instagram (57.7K) as of Jul 9, 2026.
Soap's engagement rate is 0.87%, calculated from average likes and comments per post relative to followers. That is below the median of 1.46% for Business accounts with 10K–100K followers in the InstME index.
Posts by Soap average 492 likes and 9 comments.
Soap posts about 6 times per week on average.
Soap is registered as a business account on Instagram.
Soap is categorized as a business account in the InstME index, based on the profile's bio and Instagram category across 1,287 posts.
A sponsored post from Soap is estimated at $200 to $370. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
1,287
9
Posts / Week
6.06
Growth Score
17.4 / 100
Follower Ratio
70.4×
Engagement
3.84%
