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Followers
14.6K
Following
200
Total Posts
Engagement Rate
6.95%
Avg Likes
989
Avg Comments
Soap is a verified Lifestyle brand. The account has built 14.6K followers on Instagram. To date Soap has posted 96 times, currently less than one post a week. Engagement runs at 6.95%, or about 989 likes and 24 comments per post.
Soap is a Lifestyle account on Instagram with 14.6K followers and 96 published posts.
Benchmarked against 1,602 Lifestyle accounts with 10K–100K followers, Soap posts a 6.95% engagement rate that is above the median of 3.25%.
One comment lands for every 42 likes, which reads as a healthy amount of conversation.
Soap maintains a rhythm of less than one post per week.
Estimated sponsored-post value
$200–$380
Based on 14.6K followers and a 6.95% engagement rate, a single sponsored post by Soap is worth an estimated $200–$380. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.Predominantly women · mostly 18–34
Typical for Lifestyle creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Lifestyle
| Metric | Soap | Cohort median |
|---|---|---|
| Engagement rate | 6.95% | 3.25% |
| Average likes | 989 | 875 |
| Average comments | 24 | 33 |
| Posts per week | 0.18 | 0.35 |
Median values from 1,602 Lifestyle accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Aug 10, 2026
Soap is a verified lifestyle brand on Instagram, with 14.6K followers.
Soap has 14,571 followers on Instagram (14.6K) as of Aug 10, 2026.
Soap's engagement rate is 6.95%, calculated from average likes and comments per post relative to followers. That is above the median of 3.25% for Lifestyle accounts with 10K–100K followers in the InstME index.
Posts by Soap average 989 likes and 24 comments.
Soap posts less than once a week on average.
Soap is registered as a business account on Instagram and is verified.
Soap is categorized as a lifestyle account in the InstME index, based on the profile's bio and Instagram category across 96 posts.
Yes. Soap carries the blue verified badge on Instagram.
A sponsored post from Soap is estimated at $200 to $380. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
96
24
Posts / Week
0.18
Growth Score
100 / 100
Last Post
14 days ago
Engagement
8.22%
