mgm: booking eu/row: booking na: PR:
Followers
87.9K
Following
427
Total Posts
Engagement Rate
7.3%
Avg Likes
6,360
Avg Comments
Reaching 87.9K followers on Instagram, Smerz is a verified Travel creator. The account posts mainly around travel and automotive topics. The account has published 88 posts, currently less than one post a week. Typical posts draw 6,360 likes and 61 comments, putting engagement at 7.3%.
Smerz_ operates a Travel account on Instagram, pairing 87.9K followers with 88 posts.
Against 2,887 Travel accounts with 10K–100K followers in the InstME index, Smerz_'s 7.3% engagement rate lands in the top quarter (median: 1.02%).
Followers leave about one comment for every 105 likes, an audience that mostly engages through likes.
Smerz_'s recent cadence works out to less than one post per week.
Smerz_ keeps its following list short (427) relative to 87.9K followers, as established creators and brands tend to.
Estimated sponsored-post value
$1,200–$2,300
Based on 87.9K followers and a 7.3% engagement rate, a single sponsored post by Smerz_ is worth an estimated $1,200–$2,300. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.More women than men · mostly 25–44
Typical for Travel creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Travel
Secondary: Automotive
| Metric | Smerz_ | Cohort median |
|---|---|---|
| Engagement rate | 7.3% | 1.02% |
| Average likes | 6,360 | 250 |
| Average comments | 61 | 14 |
| Posts per week | 0.21 | 0.54 |
Median values from 2,887 Travel accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 10, 2026
Smerz is a verified travel creator on Instagram, with 87.9K followers.
Smerz posts on Instagram as @smerz_.
Smerz has 87,940 followers on Instagram (87.9K) as of Jul 10, 2026.
Smerz's engagement rate is 7.3%, calculated from average likes and comments per post relative to followers. That is in the top quarter (median: 1.02%) for Travel accounts with 10K–100K followers in the InstME index.
Posts by Smerz average 6,360 likes and 61 comments.
Smerz posts less than once a week on average.
Smerz is registered as a creator account on Instagram and is verified.
Smerz is categorized as a travel and automotive account in the InstME index, based on the profile's bio and Instagram category across 88 posts.
Yes. Smerz carries the blue verified badge on Instagram.
A sponsored post from Smerz is estimated at $1,200 to $2,300. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
88
61
Posts / Week
0.21
Growth Score
100 / 100
Follower Ratio
205.9×
Engagement
0%