The voice of Australian small business and startups
Outreach This Creator For FreeFollowers
11.3K
Following
597
Total Posts
Engagement Rate
0.88%
Avg Likes
94
Avg Comments
Reaching 11.3K followers on Instagram, SmartCompany is a Business brand based in Australia. The account posts mainly around business and art topics. To date SmartCompany has posted 1,164 times, currently around 1 post a week. Engagement runs at 0.88%, or about 94 likes and 6 comments per post.
Smartcompanyau operates a Business account on Instagram, pairing 11.3K followers with 1,164 posts.
Smartcompanyau records a 0.88% engagement rate, below the median of 1.46% for the 5,335 Business accounts with 10K–100K followers tracked in the InstME index.
Followers leave about one comment for every 16 likes, an unusually discussion-heavy audience.
In recent weeks Smartcompanyau has kept to about one post per week.
Estimated sponsored-post value
$40–$73
Based on 11.3K followers and a 0.88% engagement rate, a single sponsored post by Smartcompanyau is worth an estimated $40–$73. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.Predominantly men · mostly 25–44
Typical for Business creators in Australia, modeled from the niche, not measured for this account.
Content Focus
Primary: Business
Secondary: Art
| Metric | Smartcompanyau | Cohort median |
|---|---|---|
| Engagement rate | 0.88% | 1.46% |
| Average likes | 94 | 334 |
| Average comments | 6 | 22 |
| Posts per week | 1.49 | 0.33 |
Median values from 5,335 Business accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Smartcompanyau | Cohort median |
|---|---|---|
| Engagement rate | 0.88% | 1% |
| Average likes | 94 | 208 |
| Average comments | 6 | 12 |
| Posts per week | 1.49 | 0.45 |
Median values from 48 Business accounts in Australia with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
Get advanced audience quality signals, growth trend analytics, historical snapshots, and top-performing content patterns.
No credit card needed
Last reviewed: Apr 23, 2026
SmartCompany is a business brand based in Australia on Instagram, with 11.3K followers.
SmartCompany posts on Instagram as @smartcompanyau.
SmartCompany has 11,291 followers on Instagram (11.3K) as of Apr 23, 2026.
SmartCompany's engagement rate is 0.88%, calculated from average likes and comments per post relative to followers. That is below the median of 1.46% for Business accounts with 10K–100K followers in the InstME index.
Posts by SmartCompany average 94 likes and 6 comments.
SmartCompany posts about 1 time per week on average.
SmartCompany is registered as a business account on Instagram.
SmartCompany is categorized as a business and art account in the InstME index, based on the profile's bio and Instagram category across 1,164 posts.
SmartCompany's profile places the account in Australia. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
1,164
6
Posts / Week
1.49
Growth Score
17.6 / 100
Follower Ratio
18.9×
Engagement
4.04%
A sponsored post from SmartCompany is estimated at $40 to $73. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
