Tess Walker runs a verified Parenting brand account with 333.4K followers on Instagram. The account has published 8,045 posts, currently around 27 posts a week. Posts average 2,459 likes and 90 comments, an engagement rate of 0.76%.
As a Parenting account, Smalltownbeautybytess reaches 333.4K followers on Instagram across 8,045 published posts.
Among 991 Parenting accounts with 100K–1M followers in the InstME index, Smalltownbeautybytess's 0.76% engagement rate comes in below the median of 0.95%.
Roughly one in 27 likes comes with a comment, a healthy amount of conversation.
Posting frequency for Smalltownbeautybytess sits at about 27 posts per week, more than one per day.
The account follows just 996 others against 333.4K followers, a ratio typical of established creators and brands.
Estimated sponsored-post value
$1,200–$2,200
Based on 333.4K followers and a 0.76% engagement rate, a single sponsored post by Smalltownbeautybytess is worth an estimated $1,200–$2,200. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.Predominantly women · mostly 25–44
Typical for Parenting creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Parenting
| Metric | Smalltownbeautybytess | Cohort median |
|---|---|---|
| Engagement rate | 0.76% | 0.95% |
| Average likes | 2,459 | 2,325 |
| Average comments | 90 | 71 |
| Posts per week | 26.83 | 1.04 |
Median values from 991 Parenting accounts with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Sep 17, 2026
Tess Walker is a verified parenting brand on Instagram, with 333.4K followers.
Tess Walker posts on Instagram as @smalltownbeautybytess.
Tess Walker has 333,420 followers on Instagram (333.4K) as of Sep 17, 2026.
Tess Walker's engagement rate is 0.76%, calculated from average likes and comments per post relative to followers. That is below the median of 0.95% for Parenting accounts with 100K–1M followers in the InstME index.
Posts by Tess Walker average 2,459 likes and 90 comments.
Tess Walker posts about 27 times per week on average.
Tess Walker is registered as a business account on Instagram and is verified.
Tess Walker is categorized as a parenting account in the InstME index, based on the profile's bio and Instagram category across 8,045 posts.
✨Real Life Only✨ Also on⬇️ 📲TikTok🩵Facebook 🎥YouTube👻Snapchat Wife to @devinwalker90 👩🏼❤️💋👨🏻
Total Posts
8,045
Avg Comments
90
Engagement
9.37%
Yes. Tess Walker carries the blue verified badge on Instagram.
A sponsored post from Tess Walker is estimated at $1,200 to $2,200. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.