(E)motional (S)upport (C)are (P)ackage EP out now on @epitaphrecords
Sleep Theory is a verified Music brand on Instagram, tracked in the InstME index with 488.9K followers. To date Sleep Theory has posted 382 times, currently around 1 post a week. Engagement runs at 4.66%, or about 22,190 likes and 610 comments per post.
The Music account Sleeptheoryofficial has posted 382 times on Instagram and drawn 488.9K followers.
Sleeptheoryofficial's 4.66% engagement rate is in the top quarter (median: 1.76%) among Music accounts with 100K–1M followers, measured across 4,576 accounts in the InstME index.
Roughly one in 36 likes comes with a comment, a healthy amount of conversation.
Sleeptheoryofficial's output runs to about one post per week.
At 100/100 on audience quality, Sleeptheoryofficial carries an estimated 0% low-quality or inactive followers, a strong signal of genuine reach.
The account follows just 176 others against 488.9K followers, a ratio typical of established creators and brands.
Estimated sponsored-post value
$6,800–$13,000
Based on 488.9K followers and a 4.66% engagement rate, a single sponsored post by Sleeptheoryofficial is worth an estimated $6,800–$13,000. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~0% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.Audience (estimated)
Est.| Metric | Sleeptheoryofficial | Cohort median |
|---|---|---|
| Engagement rate | 4.66% | 1.76% |
| Average likes | 22,190 | 4,115 |
| Average comments | 610 | 114 |
| Posts per week | 1.35 | 0.48 |
Median values from 4,576 Music accounts with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Sep 4, 2026
Sleep Theory is a verified music brand on Instagram, with 488.9K followers.
Sleep Theory posts on Instagram as @sleeptheoryofficial.
Sleep Theory has 488,891 followers on Instagram (488.9K) as of Sep 4, 2026.
Sleep Theory's engagement rate is 4.66%, calculated from average likes and comments per post relative to followers. That is in the top quarter (median: 1.76%) for Music accounts with 100K–1M followers in the InstME index.
Posts by Sleep Theory average 22,190 likes and 610 comments.
Sleep Theory posts about 1 time per week on average.
InstME's audience-quality analysis estimates about 0% of Sleep Theory's followers are low-quality or inactive, giving an audience-quality score of 100/100.
Sleep Theory is registered as a business account on Instagram and is verified.
Sleep Theory is categorized as a music account in the InstME index, based on the profile's bio and Instagram category across 382 posts.
Avg Comments
610
More men than women · mostly 16–30
Typical for Music creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Music
Engagement
2.75%
Yes. Sleep Theory carries the blue verified badge on Instagram.
A sponsored post from Sleep Theory is estimated at $6,800 to $13,000. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
