Taste the rainbow. 🌈 SKITTLES Gummies Fuego available now 🔥
Outreach This Creator For FreeFollowers
431.7K
Following
39
Total Posts
Engagement Rate
0.09%
Avg Likes
355
Avg Comments
Skittles is a verified Food brand on Instagram based in United States, tracked in the InstME index with 431.7K followers. Its posts sit across food and tech. Skittles has shared 401 posts to date, currently around 2 posts a week. Engagement runs at 0.09%, or about 355 likes and 36 comments per post.
Skittles is a Food account whose 401 posts have grown a following of 431.7K on Instagram.
Benchmarked against 1,551 Food accounts with 100K–1M followers, Skittles posts a 0.09% engagement rate that is in the bottom quarter (median: 0.74%).
Comments arrive at about one per 10 likes, a sign of an unusually discussion-heavy audience.
Skittles's output runs to about one post per week.
With 431.7K followers but only 39 accounts followed back, Skittles shows the ratio of a well-established account.
Estimated sponsored-post value
$1,500–$2,800
Based on 431.7K followers and a 0.09% engagement rate, a single sponsored post by Skittles is worth an estimated $1,500–$2,800. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.More women than men · mostly 25–44
Typical for Food creators in United States, modeled from the niche, not measured for this account.
Content Focus
Primary: Food
Secondary: Tech
| Metric | Skittles | Cohort median |
|---|---|---|
| Engagement rate | 0.09% | 0.74% |
| Average likes | 355 | 1,665 |
| Average comments | 36 | 54 |
| Posts per week | 1.63 | 0.91 |
Median values from 1,551 Food accounts with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Skittles | Cohort median |
|---|---|---|
| Engagement rate | 0.09% | 0.57% |
| Average likes | 355 | 1,175 |
| Average comments | 36 | 47 |
| Posts per week | 1.63 | 0.89 |
Median values from 292 Food accounts in United States with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 15, 2026
Skittles is a verified food brand based in United States on Instagram, with 431.7K followers.
Skittles has 431,722 followers on Instagram (431.7K) as of Jul 15, 2026.
Skittles's engagement rate is 0.09%, calculated from average likes and comments per post relative to followers. That is in the bottom quarter (median: 0.74%) for Food accounts with 100K–1M followers in the InstME index.
Posts by Skittles average 355 likes and 36 comments.
Skittles posts about 2 times per week on average.
Skittles is registered as a business account on Instagram and is verified.
Skittles is categorized as a food and tech account in the InstME index, based on the profile's bio and Instagram category across 401 posts.
Skittles's profile places the account in United States. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
Yes. Skittles carries the blue verified badge on Instagram.
401
36
Posts / Week
1.63
Growth Score
1.8 / 100
Follower Ratio
11069.8×
945.2K
Engagement
47.63%
A sponsored post from Skittles is estimated at $1,500 to $2,800. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
