Official IG of Housing & Development Board Singapore 📸 Add #HDBeautiful to your posts for a chance to be featured on our page!
Reaching 36.3K followers on Instagram, Housing & Development Board is a verified business account based in Singapore. Housing & Development Board has shared 1,492 posts to date, currently around 4 posts a week. Typical posts draw 292 likes and 8 comments, putting engagement at 0.83%.
On Instagram, Singaporehdb runs a business account that has published 1,492 posts and gathered 36.3K followers.
Singaporehdb's engagement rate of 0.83% places it below the median within the 10K–100K followers cohort tracked by InstME.
At one comment per 37 likes, the ratio points to a healthy amount of conversation.
Singaporehdb currently publishes about 4 posts per week.
InstME estimates 0% of Singaporehdb's followers are low-quality or inactive, for an audience-quality score of 100/100, a strong signal of genuine reach.
Singaporehdb follows only 7 accounts while being followed by 36.3K, the lopsided ratio of an established creator or brand.
Estimated sponsored-post value
$130–$240
Based on 36.3K followers and a 0.83% engagement rate, a single sponsored post by Singaporehdb is worth an estimated $130–$240. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~0% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.| Metric | Singaporehdb | Cohort median |
|---|---|---|
| Engagement rate | 0.83% | 1.45% |
| Average likes | 292 | 339 |
| Average comments | 8 | 18 |
| Posts per week | 3.6 | 0.52 |
Median values from 146,020 accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Singaporehdb | Cohort median |
|---|---|---|
| Engagement rate | 0.83% | 0.79% |
| Average likes | 292 | 206 |
| Average comments | 8 | 7 |
| Posts per week | 3.6 | 0.84 |
Median values from 135 accounts in Singapore with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 15, 2026
Housing & Development Board is a verified Instagram brand based in Singapore on Instagram, with 36.3K followers.
Housing & Development Board posts on Instagram as @singaporehdb.
Housing & Development Board has 36,291 followers on Instagram (36.3K) as of Jul 15, 2026.
Housing & Development Board's engagement rate is 0.83%, calculated from average likes and comments per post relative to followers.
Posts by Housing & Development Board average 292 likes and 8 comments.
Housing & Development Board posts about 4 times per week on average.
InstME's audience-quality analysis estimates about 0% of Housing & Development Board's followers are low-quality or inactive, giving an audience-quality score of 100/100.
Housing & Development Board is registered as a business account on Instagram and is verified.
Total Posts
1,492
Avg Comments
8
Engagement
2.19%
Housing & Development Board's profile places the account in Singapore. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
Yes. Housing & Development Board carries the blue verified badge on Instagram.
A sponsored post from Housing & Development Board is estimated at $130 to $240. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
