#realestate on Instagram, hashtag stats & best tags
164 creators in the InstME index post about realestate. Here's how that audience actually performs, followers, engagement, posting cadence and where they're based, plus the hashtags to pair with #realestate.
#realestate hashtag statistics
Aggregated across every public Instagram profile in the InstME index with 1,000+ followers that uses this keyword. Averages and medians differ a lot on Instagram, the median is the better benchmark for a typical account.
Influencers using this hashtag
164
Average followers
81,455
Median: 9,306
Average engagement rate
8.23%
Median: 2.18%
Average likes per post
3,321
Median: 201
Average comments per post
54
Median: 16
Average posts per month
7.7
30-day follower growth for this cohort isn't published yet, it appears once the index has a full month of daily snapshots for these creators.
Who posts with #realestate
Top countries
Share of creators with a known country
- United States50.8%
- United Arab Emirates10.8%
- Australia6.2%
- France6.2%
- India6.2%
- Canada3.1%
- Nigeria3.1%
- Spain3.1%
Top languages
Estimated from the country mix, Instagram profiles don't publish a language
- English77.6%
- Arabic12.1%
- French6.9%
- Spanish3.4%
Creator categories using this hashtag
Share of creators with a classified niche
- Business38.1%
- Art9.3%
- Music7.2%
- Fashion6.2%
- Home & DIY5.2%
- Lifestyle5.2%
- Tech5.2%
- Fitness4.1%
Most common audience gender
Estimated, not a measured follower breakdown
More men than women
Roughly 46% women / 54% men.
Modeled from the business, art, music creators in this cohort. Public Instagram data doesn't expose follower demographics, so this is modeled from the niches these creators work in, treat it as a directional estimate.
Creators using #realestate
164 creators in the InstME index mention Realestate in their profile.
Karl de Borbon
@karlito_ways
Followers
449.1K
Engagement
1.02%
Felipe Viel
@felipeviel
Followers
227.2K
Engagement
0.31%
Inman | Real Estate News 🎙
@inmannews
Followers
135.6K
Engagement
0.08%
Svadha Group
@svadhaprojects
Followers
24.8K
Engagement
0.53%
Brandon Koehne - SF Bay Area🌉
@brandoninthebay
Followers
23.4K
Engagement
14.06%
Heather ⛅️
@heathermcollister
Followers
15.8K
Engagement
1.3%
Teramok Advertising Agency P.C.
@teramokagency
Followers
15.1K
Engagement
1.02%
Reap Real Estate
@reaprealestate
Followers
14.8K
Engagement
5.28%
Coalition Properties Group 🏘🍾🔑
@coalitionproperties
Followers
13.8K
Engagement
0.17%
Oscar Arellano
@oscar_arellano_realtor
Followers
12.6K
Engagement
3.03%
Fratelli Real Estate Studio ®
@fratelli.realestate
Followers
12.1K
Engagement
0.35%
Real Estate Miami
@anastassia_sells_miami
Followers
10.3K
Engagement
0.34%
Tips for using #realestate
- Mix popular and niche hashtags to maximize visibility and reach.
- Keep your hashtag set relevant to your content for better engagement.
- Update your hashtags regularly to stay on top of trends and avoid banned tags.
- Creators in this niche post about 7.7 times a month, match that cadence before chasing more tags.
How to use hashtags
Add these hashtags to your Instagram posts, stories and reels. Use a mix of high, medium and low competition tags, 20–30 is ideal. Place them in the caption or the first comment for a cleaner look.
Experiment with different sets and track post performance to find what works for your audience.
#realestate hashtag FAQ
How many Instagram influencers use #realestate?
164 public Instagram creators with 1,000+ followers in the InstME index use realestate in their profile or content category.
What is a good engagement rate for #realestate posts?
The median engagement rate across #realestate creators is 2.18%, and the average is 8.23%. The average sits higher because a small number of very high-engagement accounts pull it up, compare yourself against the median.
How many hashtags should I use with #realestate?
Use 20–30 hashtags per post, mixing broad tags like #realestate with narrower, lower-competition variations. Broad tags give reach, narrow ones give you a realistic chance of ranking in the tag feed.
Where do #realestate creators post from?
The largest share post from United States (50.8%), United Arab Emirates (10.8%), Australia (6.2%), based on the #realestate creators in the index with a known country.
Find creators who already post about Realestate
Filter the InstME index by niche, country, follower tier and engagement rate to build a shortlist.