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Dear Hayden is a verified Parenting brand on Instagram, tracked in the InstME index with 18.3K followers. Dear Hayden has shared 782 posts to date, currently around 2 posts a week. Posts average 14 likes and 0 comments, an engagement rate of 0.08%.
Shopdearhayden is a Parenting account on Instagram with 18.3K followers and 782 published posts.
Compared with 2,913 other Parenting accounts with 10K–100K followers in the InstME index, Shopdearhayden's 0.08% engagement rate is in the bottom quarter (median: 1.08%).
Lately Shopdearhayden has been publishing about 2 posts per week.
At 76/100 on audience quality, Shopdearhayden carries an estimated 20% low-quality or inactive followers, a solid result.
Estimated sponsored-post value
$64–$120
Based on 18.3K followers and a 0.08% engagement rate, a single sponsored post by Shopdearhayden is worth an estimated $64–$120. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~20% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.Audience (estimated)
Est.| Metric | Shopdearhayden | Cohort median |
|---|---|---|
| Engagement rate | 0.08% | 1.08% |
| Average likes | 14 | 275 |
| Average comments | 0 | 15 |
| Posts per week | 2.06 | 0.67 |
Median values from 2,913 Parenting accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Apr 23, 2026
Dear Hayden is a verified parenting brand on Instagram, with 18.3K followers.
Dear Hayden posts on Instagram as @shopdearhayden.
Dear Hayden has 18,253 followers on Instagram (18.3K) as of Apr 23, 2026.
Dear Hayden's engagement rate is 0.08%, calculated from average likes and comments per post relative to followers. That is in the bottom quarter (median: 1.08%) for Parenting accounts with 10K–100K followers in the InstME index.
Posts by Dear Hayden average 14 likes and 0 comments.
Dear Hayden posts about 2 times per week on average.
InstME's audience-quality analysis estimates about 20% of Dear Hayden's followers are low-quality or inactive, giving an audience-quality score of 76/100.
Dear Hayden is registered as a business account on Instagram and is verified.
Dear Hayden is categorized as a parenting account in the InstME index, based on the profile's bio and Instagram category across 782 posts.
Total Posts
782
Avg Comments
0
Predominantly women · mostly 25–44
Typical for Parenting creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Parenting
Engagement
9.02%
Yes. Dear Hayden carries the blue verified badge on Instagram.
A sponsored post from Dear Hayden is estimated at $64 to $120. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.