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Reaching 14.1K followers on Instagram, Milky is a verified None brand. To date Milky has posted 297 times, currently less than one post a week. Typical posts draw 201 likes and 21 comments, putting engagement at 1.57%.
Shop__milky's Instagram presence spans 297 posts and 14.1K followers, profiling it as a None account.
Among accounts with 10Kโ100K followers, Shop__milky's 1.57% engagement rate sits above the median.
The like-to-comment split is roughly 9 to one, indicating an unusually discussion-heavy audience.
On average, Shop__milky's video content earns 1.6K views.
In recent weeks Shop__milky has kept to less than one post per week.
Shop__milky scores 100/100 on InstME's audience-quality checks, with about 0% of followers flagged low-quality or inactive, a strong signal of genuine reach.
Shop__milky follows only 86 accounts while being followed by 14.1K, the lopsided ratio of an established creator or brand.
Estimated sponsored-post value
$77โ$140
Based on 14.1K followers and a 1.57% engagement rate, a single sponsored post by Shop__milky is worth an estimated $77โ$140. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~0% of followers look low-quality or inactive.
View Full AuditThereโs more behind this audience. See what the full audit reveals.Content Focus
Primary: None
| Metric | Shop__milky | Cohort median |
|---|---|---|
| Engagement rate | 1.57% | 1.45% |
| Average likes | 201 | 339 |
| Average comments | 21 | 18 |
| Posts per week | 0.93 | 0.52 |
Median values from 146,020 accounts with 10Kโ100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Apr 6, 2026
Milky is a verified none brand on Instagram, with 14.1K followers.
Milky posts on Instagram as @shop__milky.
Milky has 14,086 followers on Instagram (14.1K) as of Apr 6, 2026.
Milky's engagement rate is 1.57%, calculated from average likes and comments per post relative to followers.
Posts by Milky average 201 likes and 21 comments.
Milky posts less than once a week on average.
InstME's audience-quality analysis estimates about 0% of Milky's followers are low-quality or inactive, giving an audience-quality score of 100/100.
Milky is registered as a business account on Instagram and is verified.
Milky is categorized as a none account in the InstME index, based on the profile's bio and Instagram category across 297 posts.
Yes. Milky carries the blue verified badge on Instagram.
Total Posts
297
Avg Comments
21
Engagement
4.72%
A sponsored post from Milky is estimated at $77 to $140. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.