@shannonmckinstrie
Explore Marketing CreatorsYour go-to when you don’t know what to post 💡IG growth tips and content ideas that work right now 🤓 20+ years in media & marketing 📍 NC | The goods ⤵️
Followers
342K
Following
3.9K
Total Posts
Engagement Rate
0.83%
Avg Likes
2,607
Avg Comments
Shannon McKinstrie | Social Media Strategist & Marketer is a verified Business brand based in United States, with 342K followers on Instagram. The account has published 2,161 posts, currently less than one post a week. Typical posts draw 2,607 likes and 232 comments, putting engagement at 0.83%.
Shannonmckinstrie shows up in the InstME index as a Business account, 342K followers, 2,161 posts.
Shannonmckinstrie has an engagement rate of 0.83%, which is below the median of 1.25% for Business accounts with 100K–1M followers, based on 1,742 accounts in the InstME index.
The audience comments once per 11 likes on average, an unusually discussion-heavy audience.
On average, Shannonmckinstrie's video content earns 24.3K views.
Over recent weeks, Shannonmckinstrie has published less than one post per week.
Estimated sponsored-post value
$1,200–$2,200
Based on 342K followers and a 0.83% engagement rate, a single sponsored post by Shannonmckinstrie is worth an estimated $1,200–$2,200. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.Predominantly men · mostly 25–44
Typical for Business creators in United States, modeled from the niche, not measured for this account.
Content Focus
Primary: Business
| Metric | Shannonmckinstrie | Cohort median |
|---|---|---|
| Engagement rate | 0.83% | 1.25% |
| Average likes | 2,607 | 2,990 |
| Average comments | 232 | 92 |
| Posts per week | 0.26 | 0.39 |
Median values from 1,742 Business accounts with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Shannonmckinstrie | Cohort median |
|---|---|---|
| Engagement rate | 0.83% | 0.97% |
| Average likes | 2,607 | 2,090 |
| Average comments | 232 | 69 |
| Posts per week | 0.26 | 0.43 |
Median values from 332 Business accounts in United States with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
Get advanced audience quality signals, growth trend analytics, historical snapshots, and top-performing content patterns.
No credit card needed
Last reviewed: Mar 26, 2026
Shannon McKinstrie | Social Media Strategist & Marketer is a verified business brand based in United States on Instagram, with 342K followers.
Shannon McKinstrie | Social Media Strategist & Marketer posts on Instagram as @shannonmckinstrie.
Shannon McKinstrie | Social Media Strategist & Marketer has 342,018 followers on Instagram (342K) as of Mar 26, 2026.
Shannon McKinstrie | Social Media Strategist & Marketer's engagement rate is 0.83%, calculated from average likes and comments per post relative to followers. That is below the median of 1.25% for Business accounts with 100K–1M followers in the InstME index.
Posts by Shannon McKinstrie | Social Media Strategist & Marketer average 2,607 likes and 232 comments.
Shannon McKinstrie | Social Media Strategist & Marketer posts less than once a week on average.
2,161
232
Avg Views
24,280
Posts / Week
0.26
Growth Score
16.6 / 100
Engagement
0.42%
Shannon McKinstrie | Social Media Strategist & Marketer is registered as a business account on Instagram and is verified.
Shannon McKinstrie | Social Media Strategist & Marketer is categorized as a business account in the InstME index, based on the profile's bio and Instagram category across 2,161 posts.
Shannon McKinstrie | Social Media Strategist & Marketer's profile places the account in United States. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
Yes. Shannon McKinstrie | Social Media Strategist & Marketer carries the blue verified badge on Instagram.
A sponsored post from Shannon McKinstrie | Social Media Strategist & Marketer is estimated at $1,200 to $2,200. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
