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Outreach This Creator For FreeShanghai Observed runs a News brand account with 288.7K followers on Instagram. Shanghai Observed has shared 2,884 posts to date, currently less than one post a week. Engagement runs at 7.2%, or about 20,597 likes and 193 comments per post.
As a News account, Shanghaiobserved reaches 288.7K followers on Instagram across 2,884 published posts.
Shanghaiobserved posts in the top 13% for its size: a 7.2% engagement rate against accounts with 100K–1M followers in the InstME index.
The comment-to-like ratio works out to one comment per 107 likes, pointing to an audience that mostly engages through likes.
Shanghaiobserved maintains a rhythm of less than one post per week.
Shanghaiobserved's audience-quality score is 94/100, with 5% of followers looking low-quality or inactive, a strong signal of genuine reach.
The account follows just 365 others against 288.7K followers, a ratio typical of established creators and brands.
Estimated sponsored-post value
$4,000–$7,500
Based on 288.7K followers and a 7.2% engagement rate, a single sponsored post by Shanghaiobserved is worth an estimated $4,000–$7,500. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~5% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.Content Focus
Primary: News
| Metric | Shanghaiobserved | Cohort median |
|---|---|---|
| Engagement rate | 7.2% | 1.25% |
| Average likes | 20,597 | 2,985 |
| Average comments | 193 | 73 |
| Posts per week | 0.3 | 0.74 |
Median values from 44,975 accounts with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Sep 6, 2026
Shanghai Observed is a news brand on Instagram, with 288.7K followers.
Shanghai Observed posts on Instagram as @shanghaiobserved.
Shanghai Observed has 288,673 followers on Instagram (288.7K) as of Sep 6, 2026.
Shanghai Observed's engagement rate is 7.2%, calculated from average likes and comments per post relative to followers.
Posts by Shanghai Observed average 20,597 likes and 193 comments.
Shanghai Observed posts less than once a week on average.
InstME's audience-quality analysis estimates about 5% of Shanghai Observed's followers are low-quality or inactive, giving an audience-quality score of 94/100.
Total Posts
2,884
Avg Comments
193
Engagement
0.04%
Shanghai Observed is registered as a business account on Instagram.
Shanghai Observed is categorized as a news account in the InstME index, based on the profile's bio and Instagram category across 2,884 posts.
A sponsored post from Shanghai Observed is estimated at $4,000 to $7,500. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.