Created by @niko In Tesco, Sainsbury’s, Asda, Morrisons, Waitrose, Co-op, WHSmith, Ocado and Boots 100% vegan | Halal certified | Great tasting
Followers
298.8K
Following
1
Total Posts
Engagement Rate
11.93%
Avg Likes
35,498
Avg Comments
Reaching 298.8K followers on Instagram, Shades is a verified Instagram creator. Shades has shared 73 posts to date, currently around 2 posts a week. Posts average 35,498 likes and 158 comments, an engagement rate of 11.93%.
Shadesbyniko operates a creator account on Instagram, pairing 298.8K followers with 73 posts.
Posts by Shadesbyniko tend to gather 35,498 likes and 158 comments, about one interaction per 8 followers.
At one comment per 225 likes, the ratio points to an audience that mostly engages through likes.
Over recent weeks, Shadesbyniko has published about 2 posts per week.
Shadesbyniko keeps its following list short (1) relative to 298.8K followers, as established creators and brands tend to.
Estimated sponsored-post value
$4,200–$7,800
Based on 298.8K followers and a 11.93% engagement rate, a single sponsored post by Shadesbyniko is worth an estimated $4,200–$7,800. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
| Metric | Shadesbyniko | Cohort median |
|---|---|---|
| Engagement rate | 11.93% | 1.25% |
| Average likes | 35,498 | 2,985 |
| Average comments | 158 | 73 |
| Posts per week | 2.15 | 0.74 |
Median values from 44,975 accounts with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 15, 2026
Shades is a verified Instagram creator on Instagram, with 298.8K followers.
Shades posts on Instagram as @shadesbyniko.
Shades has 298,753 followers on Instagram (298.8K) as of Jul 15, 2026.
Shades's engagement rate is 11.93%, calculated from average likes and comments per post relative to followers.
Posts by Shades average 35,498 likes and 158 comments.
Shades posts about 2 times per week on average.
Shades is registered as a creator account on Instagram and is verified.
Yes. Shades carries the blue verified badge on Instagram.
A sponsored post from Shades is estimated at $4,200 to $7,800. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
73
158
Posts / Week
2.15
Growth Score
100 / 100
Follower Ratio
298753.0×
Engagement
6.94%
