The official Instagram of Scottish Rugby 🏴🏉
Outreach This Creator For FreeScottish Rugby runs a verified Sports brand account with 537.5K followers on Instagram. Scottish Rugby has shared 10,689 posts to date, currently around 2 posts a week. Engagement runs at 0.29%, or about 1,538 likes and 8 comments per post.
Scotlandteam is a Sports account on Instagram with 537.5K followers and 10,689 published posts.
Compared with 319 other Sports accounts with 100K–1M followers in the InstME index, Scotlandteam's 0.29% engagement rate is in the bottom quarter (median: 1.48%).
Followers weigh in with a comment about every 190 likes, an audience that mostly engages through likes.
Scotlandteam maintains a rhythm of about 2 posts per week.
With 537.5K followers but only 524 accounts followed back, Scotlandteam shows the ratio of a well-established account.
Estimated sponsored-post value
$1,900–$3,500
Based on 537.5K followers and a 0.29% engagement rate, a single sponsored post by Scotlandteam is worth an estimated $1,900–$3,500. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.Predominantly men · mostly 18–34
Typical for Sports creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Sports
| Metric | Scotlandteam | Cohort median |
|---|---|---|
| Engagement rate | 0.29% | 1.48% |
| Average likes | 1,538 | 4,134 |
| Average comments | 8 | 59 |
| Posts per week | 2.09 | 1.53 |
Median values from 319 Sports accounts with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 15, 2026
Scottish Rugby is a verified sports brand on Instagram, with 537.5K followers.
Scottish Rugby posts on Instagram as @scotlandteam.
Scottish Rugby has 537,493 followers on Instagram (537.5K) as of Jul 15, 2026.
Scottish Rugby's engagement rate is 0.29%, calculated from average likes and comments per post relative to followers. That is in the bottom quarter (median: 1.48%) for Sports accounts with 100K–1M followers in the InstME index.
Posts by Scottish Rugby average 1,538 likes and 8 comments.
Scottish Rugby posts about 2 times per week on average.
Scottish Rugby is registered as a business account on Instagram and is verified.
Scottish Rugby is categorized as a sports account in the InstME index, based on the profile's bio and Instagram category across 10,689 posts.
Yes. Scottish Rugby carries the blue verified badge on Instagram.
Total Posts
10,689
Avg Comments
8
Engagement
2.9%
A sponsored post from Scottish Rugby is estimated at $1,900 to $3,500. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
