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Outreach This Creator For FreeOn Instagram, Sanlam Group is a Finance brand based in South Africa with an audience of 38K. To date Sanlam Group has posted 1,160 times, currently around 63 posts a week. Engagement runs at 0.5%, or about 186 likes and 4 comments per post.
Tracked in the InstME index, Sanlam_group is a Finance account with 38K followers and a back catalogue of 1,160 posts.
Against 76 Finance accounts with 10K–100K followers in the InstME index, Sanlam_group's 0.5% engagement rate lands in line with the median of 0.52%.
Followers leave about one comment for every 49 likes, a healthy amount of conversation.
Sanlam_group currently publishes about 63 posts per week, more than one per day.
Estimated sponsored-post value
$130–$250
Based on 38K followers and a 0.5% engagement rate, a single sponsored post by Sanlam_group is worth an estimated $130–$250. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Content Focus
Primary: Finance
| Metric | Sanlam_group | Cohort median |
|---|---|---|
| Engagement rate | 0.5% | 0.52% |
| Average likes | 186 | 142 |
| Average comments | 4 | 10 |
| Posts per week | 63.27 | 0.75 |
Median values from 76 Finance accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Sanlam_group | Cohort median |
|---|---|---|
| Engagement rate | 0.5% | 0.92% |
| Average likes | 186 | 241 |
| Average comments | 4 | 13 |
| Posts per week | 63.27 | 0.61 |
Median values from 449 accounts in South Africa with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Oct 1, 2026
Sanlam Group is a finance brand based in South Africa on Instagram, with 38K followers.
Sanlam Group posts on Instagram as @sanlam_group.
Sanlam Group has 38,027 followers on Instagram (38K) as of Oct 1, 2026.
Sanlam Group's engagement rate is 0.5%, calculated from average likes and comments per post relative to followers. That is in line with the median of 0.52% for Finance accounts with 10K–100K followers in the InstME index.
Posts by Sanlam Group average 186 likes and 4 comments.
Sanlam Group posts about 63 times per week on average.
Sanlam Group is registered as a business account on Instagram.
Sanlam Group is categorized as a finance account in the InstME index, based on the profile's bio and Instagram category across 1,160 posts.
Total Posts
1,160
Avg Comments
4
Engagement
6.26%
Sanlam Group's profile places the account in South Africa. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
A sponsored post from Sanlam Group is estimated at $130 to $250. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.