PayPal Honey is a verified Finance brand. The account has built 102.7K followers on Instagram. To date PayPal Honey has posted 1,165 times, currently around 1 post a week. Engagement runs at 0.42%, or about 134 likes and 293 comments per post.
Honey is a Finance account on Instagram with 102.7K followers and 1,165 published posts.
Benchmarked against 55 Finance accounts with 100K–1M followers, Honey posts a 0.42% engagement rate that is below the median of 0.81%.
Posting frequency for Honey sits at about one post per week.
Honey comes in at 100/100 for audience quality, with 0% of followers estimated low-quality or inactive, a strong signal of genuine reach.
With 102.7K followers but only 310 accounts followed back, Honey shows the ratio of a well-established account.
Estimated sponsored-post value
$360–$670
Based on 102.7K followers and a 0.42% engagement rate, a single sponsored post by Honey is worth an estimated $360–$670. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~0% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.Content Focus
Primary: Finance
| Metric | Honey | Cohort median |
|---|---|---|
| Engagement rate | 0.42% | 0.81% |
| Average likes | 134 | 1,941 |
| Average comments | 293 | 91 |
| Posts per week | 1.06 | 0.62 |
Median values from 55 Finance accounts with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 9, 2026
PayPal Honey is a verified finance brand on Instagram, with 102.7K followers.
PayPal Honey posts on Instagram as @honey.
PayPal Honey has 102,744 followers on Instagram (102.7K) as of Jul 9, 2026.
PayPal Honey's engagement rate is 0.42%, calculated from average likes and comments per post relative to followers. That is below the median of 0.81% for Finance accounts with 100K–1M followers in the InstME index.
Posts by PayPal Honey average 134 likes and 293 comments.
PayPal Honey posts about 1 time per week on average.
InstME's audience-quality analysis estimates about 0% of PayPal Honey's followers are low-quality or inactive, giving an audience-quality score of 100/100.
Total Posts
1,165
Avg Comments
293
1.43%
PayPal Honey is registered as a business account on Instagram and is verified.
PayPal Honey is categorized as a finance account in the InstME index, based on the profile's bio and Instagram category across 1,165 posts.
Yes. PayPal Honey carries the blue verified badge on Instagram.
A sponsored post from PayPal Honey is estimated at $360 to $670. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.