The national award–winning guide to San Diego’s people, culture, food + creativity. Telling stories since 1948. Our creative studio:
Followers
324.7K
Following
1K
Total Posts
Engagement Rate
0.02%
Avg Likes
3
Avg Comments
San Diego Magazine is a verified Food brand. The account has built 324.7K followers on Instagram. The account has published 16,914 posts, currently around 6 posts a week. Typical posts draw 3 likes and 63 comments, putting engagement at 0.02%.
Sandiegomag is a Food account whose 16,914 posts have grown a following of 324.7K on Instagram.
Compared with 1,551 other Food accounts with 100K–1M followers in the InstME index, Sandiegomag's 0.02% engagement rate is in the bottom quarter (median: 0.74%).
Lately Sandiegomag has been publishing about 6 posts per week.
Audience-quality analysis puts Sandiegomag at 64/100; roughly 30% of followers look low-quality or inactive, a solid result.
With 324.7K followers but only 1,044 accounts followed back, Sandiegomag shows the ratio of a well-established account.
Estimated sponsored-post value
$1,100–$2,100
Based on 324.7K followers and a 0.02% engagement rate, a single sponsored post by Sandiegomag is worth an estimated $1,100–$2,100. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~30% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.Audience (estimated)
Est.| Metric | Sandiegomag | Cohort median |
|---|---|---|
| Engagement rate | 0.02% | 0.74% |
| Average likes | 3 | 1,665 |
| Average comments | 63 | 54 |
| Posts per week | 6.39 | 0.91 |
Median values from 1,551 Food accounts with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jun 27, 2026
San Diego Magazine is a verified food brand on Instagram, with 324.7K followers.
San Diego Magazine posts on Instagram as @sandiegomag.
San Diego Magazine has 324,733 followers on Instagram (324.7K) as of Jun 27, 2026.
San Diego Magazine's engagement rate is 0.02%, calculated from average likes and comments per post relative to followers. That is in the bottom quarter (median: 0.74%) for Food accounts with 100K–1M followers in the InstME index.
Posts by San Diego Magazine average 3 likes and 63 comments.
San Diego Magazine posts about 6 times per week on average.
InstME's audience-quality analysis estimates about 30% of San Diego Magazine's followers are low-quality or inactive, giving an audience-quality score of 64/100.
San Diego Magazine is registered as a business account on Instagram and is verified.
16,914
63
Posts / Week
6.39
Growth Score
0.4 / 100
ER Rank
3th
More women than men · mostly 25–44
Typical for Food creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Food
Engagement
0.08%
San Diego Magazine is categorized as a food account in the InstME index, based on the profile's bio and Instagram category across 16,914 posts.
Yes. San Diego Magazine carries the blue verified badge on Instagram.
A sponsored post from San Diego Magazine is estimated at $1,100 to $2,100. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
