Wills not Willis 🎤 My album SPEAK is out now 🌊 Music & merch👇
Outreach This Creator For FreeSam Wills runs a verified Music brand account with 34K followers on Instagram. The account has published 116 posts, currently less than one post a week. Posts average 729 likes and 53 comments, an engagement rate of 2.3%.
Samwillsmusic has built an audience of 34K followers on Instagram over 116 posts as a Music account.
Among 17,051 Music accounts with 10K–100K followers in the InstME index, Samwillsmusic's 2.3% engagement rate comes in below the median of 2.47%.
The comment-to-like ratio works out to one comment per 14 likes, pointing to an unusually discussion-heavy audience.
Samwillsmusic's output runs to less than one post per week.
Estimated sponsored-post value
$270–$510
Based on 34K followers and a 2.3% engagement rate, a single sponsored post by Samwillsmusic is worth an estimated $270–$510. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.More men than women · mostly 16–30
Typical for Music creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Music
| Metric | Samwillsmusic | Cohort median |
|---|---|---|
| Engagement rate | 2.3% | 2.47% |
| Average likes | 729 | 535 |
| Average comments | 53 | 35 |
| Posts per week | 0.26 | 0.35 |
Median values from 17,051 Music accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Aug 27, 2026
Sam Wills is a verified music brand on Instagram, with 34K followers.
Sam Wills posts on Instagram as @samwillsmusic.
Sam Wills has 33,951 followers on Instagram (34K) as of Aug 27, 2026.
Sam Wills's engagement rate is 2.3%, calculated from average likes and comments per post relative to followers. That is below the median of 2.47% for Music accounts with 10K–100K followers in the InstME index.
Posts by Sam Wills average 729 likes and 53 comments.
Sam Wills posts less than once a week on average.
Sam Wills is registered as a business account on Instagram and is verified.
Sam Wills is categorized as a music account in the InstME index, based on the profile's bio and Instagram category across 116 posts.
Yes. Sam Wills carries the blue verified badge on Instagram.
Total Posts
116
Avg Comments
53
Engagement
46.28%
A sponsored post from Sam Wills is estimated at $270 to $510. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
