Yogi, Mystic, Visionary Founder @isha.foundation Miracle of Mind - Sadhguru's new free meditation app
Followers
13.2M
Following
3
Total Posts
Engagement Rate
0.16%
Avg Likes
20,366
Avg Comments
Sadhguru is a verified Business brand. The account has built 13.2M followers on Instagram. To date Sadhguru has posted 11,745 times, currently around 27 posts a week. Typical posts draw 20,366 likes and 222 comments, putting engagement at 0.16%.
Counting 13.2M followers and 11,745 posts, Sadhguru sits in the InstME index as a Business account.
Benchmarked against 575 Business accounts with over 1M followers, Sadhguru posts a 0.16% engagement rate that is in the bottom quarter (median: 1.08%).
Followers weigh in with a comment about every 92 likes, an audience that mostly engages through likes.
Lately Sadhguru has been publishing about 27 posts per week, more than one per day.
With 13.2M followers but only 3 accounts followed back, Sadhguru shows the ratio of a well-established account.
Estimated sponsored-post value
$46,000–$86,000
Based on 13.2M followers and a 0.16% engagement rate, a single sponsored post by Sadhguru is worth an estimated $46,000–$86,000. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.Predominantly men · mostly 25–44
Typical for Business creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Business
| Metric | Sadhguru | Cohort median |
|---|---|---|
| Engagement rate | 0.16% | 1.08% |
| Average likes | 20,366 | 29,775 |
| Average comments | 222 | 402 |
| Posts per week | 26.61 | 0.47 |
Median values from 575 Business accounts with over 1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Apr 27, 2026
Sadhguru is a verified business brand on Instagram, with 13.2M followers.
Sadhguru has 13,204,034 followers on Instagram (13.2M) as of Apr 27, 2026.
Sadhguru's engagement rate is 0.16%, calculated from average likes and comments per post relative to followers. That is in the bottom quarter (median: 1.08%) for Business accounts with over 1M followers in the InstME index.
Posts by Sadhguru average 20,366 likes and 222 comments.
Sadhguru posts about 27 times per week on average.
Sadhguru is registered as a business account on Instagram and is verified.
Sadhguru is categorized as a business account in the InstME index, based on the profile's bio and Instagram category across 11,745 posts.
Yes. Sadhguru carries the blue verified badge on Instagram.
A sponsored post from Sadhguru is estimated at $46,000 to $86,000. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
11,745
222
Posts / Week
26.61
Growth Score
3.2 / 100
Follower Ratio
4401344.7×
Engagement
1.72%
