Born to push the limits of Action Sports.👊🏼 13x @xgames Gold Medalist 🥇 Traveling the world with .
Followers
2.2M
Following
987
Total Posts
Engagement Rate
12.82%
Avg Likes
274,609
Avg Comments
Ryan Williams is a verified Fitness creator on Instagram, tracked in the InstME index with 2.2M followers. Its posts sit across fitness and travel. To date Ryan Williams has posted 4,520 times, currently less than one post a week. Typical posts draw 274,609 likes and 2,489 comments, putting engagement at 12.82%.
Counting 2.2M followers and 4,520 posts, Rwilly sits in the InstME index as a Fitness account.
Benchmarked against 577 Fitness accounts with over 1M followers, Rwilly posts a 12.82% engagement rate that is in the top quarter (median: 2.02%).
The comment-to-like ratio works out to one comment per 110 likes, pointing to an audience that mostly engages through likes.
Posting frequency for Rwilly sits at less than one post per week.
With 2.2M followers but only 987 accounts followed back, Rwilly shows the ratio of a well-established account.
Estimated sponsored-post value
$30,000–$56,000
Based on 2.2M followers and a 12.82% engagement rate, a single sponsored post by Rwilly is worth an estimated $30,000–$56,000. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.Predominantly men · mostly 18–34
Typical for Fitness creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Fitness
Secondary: Travel
| Metric | Rwilly | Cohort median |
|---|---|---|
| Engagement rate | 12.82% | 2.02% |
| Average likes | 274,609 | 43,482 |
| Average comments | 2,489 | 547 |
| Posts per week | 0.08 | 0.42 |
Median values from 577 Fitness accounts with over 1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 10, 2026
Ryan Williams is a verified fitness creator on Instagram, with 2.2M followers.
Ryan Williams posts on Instagram as @rwilly.
Ryan Williams has 2,161,381 followers on Instagram (2.2M) as of Jul 10, 2026.
Ryan Williams's engagement rate is 12.82%, calculated from average likes and comments per post relative to followers. That is in the top quarter (median: 2.02%) for Fitness accounts with over 1M followers in the InstME index.
Posts by Ryan Williams average 274,609 likes and 2,489 comments.
Ryan Williams posts less than once a week on average.
Ryan Williams is registered as a creator account on Instagram and is verified.
Ryan Williams is categorized as a fitness and travel account in the InstME index, based on the profile's bio and Instagram category across 4,520 posts.
Yes. Ryan Williams carries the blue verified badge on Instagram.
4,520
2,489
Posts / Week
0.08
Growth Score
100 / 100
Follower Ratio
2189.8×
Engagement
0%
A sponsored post from Ryan Williams is estimated at $30,000 to $56,000. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
