An atelier and archive of rugs, kilims, and tapestries — uniting the practice of creation with the connoisseurship of rare and timeless works.
Followers
13.7K
Following
3.8K
Total Posts
Engagement Rate
0.05%
Avg Likes
3
Avg Comments
Rug & Kilim is a verified Home & DIY brand based in United States. The account has built 13.7K followers on Instagram. The account has published 791 posts, currently less than one post a week. Engagement runs at 0.05%, or about 3 likes and 4 comments per post.
Rugandkilim is a Home & DIY account on Instagram with 13.7K followers and 791 published posts.
Compared with 1,345 other Home & DIY accounts with 10K–100K followers in the InstME index, Rugandkilim's 0.05% engagement rate is in the bottom quarter (median: 0.75%).
Rugandkilim maintains a rhythm of less than one post per week.
Estimated sponsored-post value
$48–$89
Based on 13.7K followers and a 0.05% engagement rate, a single sponsored post by Rugandkilim is worth an estimated $48–$89. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.Predominantly women · mostly 25–44
Typical for Home & DIY creators in United States, modeled from the niche, not measured for this account.
Content Focus
Primary: Home & DIY
| Metric | Rugandkilim | Cohort median |
|---|---|---|
| Engagement rate | 0.05% | 0.75% |
| Average likes | 3 | 200 |
| Average comments | 4 | 9 |
| Posts per week | 0.25 | 0.97 |
Median values from 1,345 Home & DIY accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Rugandkilim | Cohort median |
|---|---|---|
| Engagement rate | 0.05% | 0.55% |
| Average likes | 3 | 132 |
| Average comments | 4 | 7 |
| Posts per week | 0.25 | 1.08 |
Median values from 348 Home & DIY accounts in United States with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
Get advanced audience quality signals, growth trend analytics, historical snapshots, and top-performing content patterns.
No credit card needed
Last reviewed: Jul 14, 2026
Rug & Kilim is a verified home & diy brand based in United States on Instagram, with 13.7K followers.
Rug & Kilim posts on Instagram as @rugandkilim.
Rug & Kilim has 13,688 followers on Instagram (13.7K) as of Jul 14, 2026.
Rug & Kilim's engagement rate is 0.05%, calculated from average likes and comments per post relative to followers. That is in the bottom quarter (median: 0.75%) for Home & DIY accounts with 10K–100K followers in the InstME index.
Posts by Rug & Kilim average 3 likes and 4 comments.
Rug & Kilim posts less than once a week on average.
Rug & Kilim is registered as a business account on Instagram and is verified.
Rug & Kilim is categorized as a home & diy account in the InstME index, based on the profile's bio and Instagram category across 791 posts.
Rug & Kilim's profile places the account in United States. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
791
4
Posts / Week
0.25
Growth Score
1 / 100
Follower Ratio
3.6×
Engagement
2.22%
Yes. Rug & Kilim carries the blue verified badge on Instagram.
A sponsored post from Rug & Kilim is estimated at $48 to $89. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
