A thoughtful collection of homewares beautifully made.
Outreach This Creator For FreeFollowers
130.6K
Following
599
Total Posts
Engagement Rate
0.12%
Avg Likes
152
Avg Comments
Rowen & Wren is a Home & DIY brand based in United Kingdom, with 130.6K followers on Instagram. The account has published 2,953 posts, currently around 4 posts a week. Posts average 152 likes and 3 comments, an engagement rate of 0.12%.
Rowenandwren shows up in the InstME index as a Home & DIY account, 130.6K followers, 2,953 posts.
For Home & DIY accounts with 100K–1M followers, Rowenandwren's 0.12% engagement rate is in the bottom quarter (median: 0.63%), a read from 436 accounts in the InstME index.
The audience comments once per 48 likes on average, a healthy amount of conversation.
Rowenandwren keeps a posting cadence of about 4 posts per week.
Rowenandwren follows only 599 accounts while being followed by 130.6K, the lopsided ratio of an established creator or brand.
Estimated sponsored-post value
$460–$850
Based on 130.6K followers and a 0.12% engagement rate, a single sponsored post by Rowenandwren is worth an estimated $460–$850. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.Predominantly women · mostly 25–44
Typical for Home & DIY creators in United Kingdom, modeled from the niche, not measured for this account.
Content Focus
Primary: Home & DIY
| Metric | Rowenandwren | Cohort median |
|---|---|---|
| Engagement rate | 0.12% | 0.63% |
| Average likes | 152 | 1,415 |
| Average comments | 3 | 30 |
| Posts per week | 4.19 | 2.05 |
Median values from 436 Home & DIY accounts with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Rowenandwren | Cohort median |
|---|---|---|
| Engagement rate | 0.12% | 0.43% |
| Average likes | 152 | 1,139 |
| Average comments | 3 | 17 |
| Posts per week | 4.19 | 2.33 |
Median values from 35 Home & DIY accounts in United Kingdom with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Aug 29, 2026
Rowen & Wren is a home & diy brand based in United Kingdom on Instagram, with 130.6K followers.
Rowen & Wren posts on Instagram as @rowenandwren.
Rowen & Wren has 130,596 followers on Instagram (130.6K) as of Aug 29, 2026.
Rowen & Wren's engagement rate is 0.12%, calculated from average likes and comments per post relative to followers. That is in the bottom quarter (median: 0.63%) for Home & DIY accounts with 100K–1M followers in the InstME index.
Posts by Rowen & Wren average 152 likes and 3 comments.
Rowen & Wren posts about 4 times per week on average.
Rowen & Wren is registered as a business account on Instagram.
Rowen & Wren is categorized as a home & diy account in the InstME index, based on the profile's bio and Instagram category across 2,953 posts.
Rowen & Wren's profile places the account in United Kingdom. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
2,953
3
Posts / Week
4.19
Growth Score
2.4 / 100
Last Post
2 days ago
Engagement
0.49%
A sponsored post from Rowen & Wren is estimated at $460 to $850. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
