hey, we’re rook.
Outreach This Creator For FreeRook Coffee is a business account on Instagram, tracked in the InstME index with 80.6K followers. Rook Coffee has shared 2,298 posts to date, currently around 5 posts a week. Engagement runs at 1.81%, or about 1,434 likes and 24 comments per post.
Counting 80.6K followers and 2,298 posts, Rookcoffee sits in the InstME index as a business account.
A 1.81% engagement rate leaves Rookcoffee above the median compared with accounts with 10K–100K followers.
Roughly one in 59 likes comes with a comment, a healthy amount of conversation.
Lately Rookcoffee has been publishing about 5 posts per week.
At 94/100 on audience quality, Rookcoffee carries an estimated 5% low-quality or inactive followers, a strong signal of genuine reach.
Estimated sponsored-post value
$510–$950
Based on 80.6K followers and a 1.81% engagement rate, a single sponsored post by Rookcoffee is worth an estimated $510–$950. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~5% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.| Metric | Rookcoffee | Cohort median |
|---|---|---|
| Engagement rate | 1.81% | 1.45% |
| Average likes | 1,434 | 339 |
| Average comments | 24 | 18 |
| Posts per week | 4.67 | 0.52 |
Median values from 146,020 accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 13, 2026
Rook Coffee is a Instagram brand on Instagram, with 80.6K followers.
Rook Coffee posts on Instagram as @rookcoffee.
Rook Coffee has 80,599 followers on Instagram (80.6K) as of Jul 13, 2026.
Rook Coffee's engagement rate is 1.81%, calculated from average likes and comments per post relative to followers.
Posts by Rook Coffee average 1,434 likes and 24 comments.
Rook Coffee posts about 5 times per week on average.
InstME's audience-quality analysis estimates about 5% of Rook Coffee's followers are low-quality or inactive, giving an audience-quality score of 94/100.
Rook Coffee is registered as a business account on Instagram.
A sponsored post from Rook Coffee is estimated at $510 to $950. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
Total Posts
2,298
Avg Comments
24
Engagement
0.16%
