Own the Dream. Mortgages | Personal Loans | Personal Finance | Mortgage services provided by Rocket Mortgage, LLC. NMLSConsumerAccess.org NMLS
Followers
104.2K
Following
336
Total Posts
Engagement Rate
30.8%
Avg Likes
31,369
Avg Comments
Rocket runs a verified Business brand account based in United States with 104.2K followers on Instagram. Rocket has shared 254 posts to date, currently less than one post a week. Engagement runs at 30.8%, or about 31,369 likes and 716 comments per post.
The Business account Rocketofficial has posted 254 times on Instagram and drawn 104.2K followers.
Among 1,742 Business accounts with 100K–1M followers in the InstME index, Rocketofficial's 30.8% engagement rate comes in in the top quarter (median: 1.25%).
The comment-to-like ratio works out to one comment per 44 likes, pointing to a healthy amount of conversation.
Lately Rocketofficial has been publishing less than one post per week.
The account follows just 336 others against 104.2K followers, a ratio typical of established creators and brands.
Estimated sponsored-post value
$1,500–$2,700
Based on 104.2K followers and a 30.8% engagement rate, a single sponsored post by Rocketofficial is worth an estimated $1,500–$2,700. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.Predominantly men · mostly 25–44
Typical for Business creators in United States, modeled from the niche, not measured for this account.
Content Focus
Primary: Business
| Metric | Rocketofficial | Cohort median |
|---|---|---|
| Engagement rate | 30.8% | 1.25% |
| Average likes | 31,369 | 2,990 |
| Average comments | 716 | 92 |
| Posts per week | 0.51 | 0.39 |
Median values from 1,742 Business accounts with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Rocketofficial | Cohort median |
|---|---|---|
| Engagement rate | 30.8% | 0.97% |
| Average likes | 31,369 | 2,090 |
| Average comments | 716 | 69 |
| Posts per week | 0.51 | 0.43 |
Median values from 332 Business accounts in United States with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 15, 2026
Rocket is a verified business brand based in United States on Instagram, with 104.2K followers.
Rocket posts on Instagram as @rocketofficial.
Rocket has 104,179 followers on Instagram (104.2K) as of Jul 15, 2026.
Rocket's engagement rate is 30.8%, calculated from average likes and comments per post relative to followers. That is in the top quarter (median: 1.25%) for Business accounts with 100K–1M followers in the InstME index.
Posts by Rocket average 31,369 likes and 716 comments.
Rocket posts less than once a week on average.
Rocket is registered as a business account on Instagram and is verified.
Rocket is categorized as a business account in the InstME index, based on the profile's bio and Instagram category across 254 posts.
Rocket's profile places the account in United States. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
254
716
Posts / Week
0.51
Growth Score
100 / 100
Follower Ratio
310.1×
Engagement
6.04%
Yes. Rocket carries the blue verified badge on Instagram.
A sponsored post from Rocket is estimated at $1,500 to $2,700. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
