Everything you need to plan the perfect road trip. 📍 Tag us & #WorthTheDetour for a chance to be featured
Followers
88.3K
Following
2.7K
Total Posts
Engagement Rate
0.02%
Avg Likes
18
Avg Comments
Roadtrippers is a verified Travel brand. The account has built 88.3K followers on Instagram. To date Roadtrippers has posted 3,625 times, currently around 4 posts a week. Engagement runs at 0.02%, or about 18 likes and 2 comments per post.
Roadtrippers is a Travel account on Instagram with 88.3K followers and 3,625 published posts.
Compared with 2,887 other Travel accounts with 10K–100K followers in the InstME index, Roadtrippers's 0.02% engagement rate is in the bottom quarter (median: 1.02%).
Video content from Roadtrippers draws about 1.5K views.
Posting frequency for Roadtrippers sits at about 4 posts per week.
Roadtrippers comes in at 64/100 for audience quality, with 30% of followers estimated low-quality or inactive, a solid result.
Estimated sponsored-post value
$310–$570
Based on 88.3K followers and a 0.02% engagement rate, a single sponsored post by Roadtrippers is worth an estimated $310–$570. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~30% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.Audience (estimated)
Est.| Metric | Roadtrippers | Cohort median |
|---|---|---|
| Engagement rate | 0.02% | 1.02% |
| Average likes | 18 | 250 |
| Average comments | 2 | 14 |
| Posts per week | 3.82 | 0.54 |
Median values from 2,887 Travel accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 15, 2026
Roadtrippers is a verified travel brand on Instagram, with 88.3K followers.
Roadtrippers has 88,268 followers on Instagram (88.3K) as of Jul 15, 2026.
Roadtrippers's engagement rate is 0.02%, calculated from average likes and comments per post relative to followers. That is in the bottom quarter (median: 1.02%) for Travel accounts with 10K–100K followers in the InstME index.
Posts by Roadtrippers average 18 likes and 2 comments.
Roadtrippers posts about 4 times per week on average.
InstME's audience-quality analysis estimates about 30% of Roadtrippers's followers are low-quality or inactive, giving an audience-quality score of 64/100.
Roadtrippers is registered as a business account on Instagram and is verified.
Roadtrippers is categorized as a travel account in the InstME index, based on the profile's bio and Instagram category across 3,625 posts.
Yes. Roadtrippers carries the blue verified badge on Instagram.
3,625
2
Avg Views
1,533
Posts / Week
3.82
Growth Score
0.4 / 100
More women than men · mostly 25–44
Typical for Travel creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Travel
Engagement
0%
A sponsored post from Roadtrippers is estimated at $310 to $570. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
