Road & Track channels the cultural horsepower every enthusiast craves. Our mission is to unite and empower every generation of car people.
Followers
353.7K
Following
162
Total Posts
Engagement Rate
10.42%
Avg Likes
36,519
Avg Comments
Road & Track Magazine is a verified Automotive brand, with 353.7K followers on Instagram. To date Road & Track Magazine has posted 4,671 times, currently less than one post a week. Engagement runs at 10.42%, or about 36,519 likes and 341 comments per post.
Roadandtrack shows up in the InstME index as an Automotive account, 353.7K followers, 4,671 posts.
Roadandtrack has an engagement rate of 10.42%, which is in the top quarter (median: 1.12%) for Automotive accounts with 100K–1M followers, based on 1,181 accounts in the InstME index.
The audience comments once per 107 likes on average, an audience that mostly engages through likes.
Over recent weeks, Roadandtrack has published less than one post per week.
Roadandtrack follows only 162 accounts while being followed by 353.7K, the lopsided ratio of an established creator or brand.
Estimated sponsored-post value
$5,000–$9,200
Based on 353.7K followers and a 10.42% engagement rate, a single sponsored post by Roadandtrack is worth an estimated $5,000–$9,200. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.Predominantly men · mostly 18–34
Typical for Automotive creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Automotive
| Metric | Roadandtrack | Cohort median |
|---|---|---|
| Engagement rate | 10.42% | 1.12% |
| Average likes | 36,519 | 2,576 |
| Average comments | 341 | 48 |
| Posts per week | 0.11 | 1.12 |
Median values from 1,181 Automotive accounts with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 9, 2026
Road & Track Magazine is a verified automotive brand on Instagram, with 353.7K followers.
Road & Track Magazine posts on Instagram as @roadandtrack.
Road & Track Magazine has 353,689 followers on Instagram (353.7K) as of Jul 9, 2026.
Road & Track Magazine's engagement rate is 10.42%, calculated from average likes and comments per post relative to followers. That is in the top quarter (median: 1.12%) for Automotive accounts with 100K–1M followers in the InstME index.
Posts by Road & Track Magazine average 36,519 likes and 341 comments.
Road & Track Magazine posts less than once a week on average.
Road & Track Magazine is registered as a business account on Instagram and is verified.
Road & Track Magazine is categorized as an automotive account in the InstME index, based on the profile's bio and Instagram category across 4,671 posts.
4,671
341
Posts / Week
0.11
Growth Score
100 / 100
Follower Ratio
2183.3×
690.4K
Engagement
0.11%
Yes. Road & Track Magazine carries the blue verified badge on Instagram.
A sponsored post from Road & Track Magazine is estimated at $5,000 to $9,200. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
