Documenting Car Culture Since 2011 Original Automotive Content
Outreach This Creator For FreeFollowers
718.4K
Following
1.4K
Total Posts
Engagement Rate
0.64%
Avg Likes
4,459
Avg Comments
Reaching 718.4K followers on Instagram, That Racing Channel is a verified Automotive creator. The account has published 9,897 posts, currently less than one post a week. Posts average 4,459 likes and 124 comments, an engagement rate of 0.64%.
On Instagram, Thatracingchannel runs an Automotive account that has published 9,897 posts and gathered 718.4K followers.
Thatracingchannel has an engagement rate of 0.64%, which is below the median of 1.12% for Automotive accounts with 100K–1M followers, based on 1,181 accounts in the InstME index.
Followers leave about one comment for every 36 likes, a healthy amount of conversation.
Thatracingchannel's recent cadence works out to less than one post per week.
Thatracingchannel follows only 1,400 accounts while being followed by 718.4K, the lopsided ratio of an established creator or brand.
Estimated sponsored-post value
$2,500–$4,700
Based on 718.4K followers and a 0.64% engagement rate, a single sponsored post by Thatracingchannel is worth an estimated $2,500–$4,700. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.Predominantly men · mostly 18–34
Typical for Automotive creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Automotive
| Metric | Thatracingchannel | Cohort median |
|---|---|---|
| Engagement rate | 0.64% | 1.12% |
| Average likes | 4,459 | 2,576 |
| Average comments | 124 | 48 |
| Posts per week | 0.33 | 1.12 |
Median values from 1,181 Automotive accounts with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 15, 2026
That Racing Channel is a verified automotive creator on Instagram, with 718.4K followers.
That Racing Channel posts on Instagram as @thatracingchannel.
That Racing Channel has 718,431 followers on Instagram (718.4K) as of Jul 15, 2026.
That Racing Channel's engagement rate is 0.64%, calculated from average likes and comments per post relative to followers. That is below the median of 1.12% for Automotive accounts with 100K–1M followers in the InstME index.
Posts by That Racing Channel average 4,459 likes and 124 comments.
That Racing Channel posts less than once a week on average.
That Racing Channel is registered as a creator account on Instagram and is verified.
That Racing Channel is categorized as an automotive account in the InstME index, based on the profile's bio and Instagram category across 9,897 posts.
9,897
124
Posts / Week
0.33
Growth Score
12.8 / 100
Follower Ratio
513.2×
Engagement
0.94%
Yes. That Racing Channel carries the blue verified badge on Instagram.
A sponsored post from That Racing Channel is estimated at $2,500 to $4,700. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
