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On Instagram, Rilee Smith is a verified Travel brand with an audience of 168.1K. To date Rilee Smith has posted 1,083 times, currently around 6 posts a week. Posts average 5,405 likes and 214 comments, an engagement rate of 3.34%.
Rileejsmith operates a Travel account on Instagram, pairing 168.1K followers with 1,083 posts.
Against 977 Travel accounts with 100K–1M followers in the InstME index, Rileejsmith's 3.34% engagement rate lands above the median of 0.92%.
For roughly every 25 likes there is one comment, a healthy amount of conversation.
Rileejsmith currently publishes about 6 posts per week.
Rileejsmith keeps its following list short (991) relative to 168.1K followers, as established creators and brands tend to.
Estimated sponsored-post value
$2,000–$3,700
Based on 168.1K followers and a 3.34% engagement rate, a single sponsored post by Rileejsmith is worth an estimated $2,000–$3,700. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.More women than men · mostly 25–44
Typical for Travel creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Travel
| Metric | Rileejsmith | Cohort median |
|---|---|---|
| Engagement rate | 3.34% | 0.92% |
| Average likes | 5,405 | 1,974 |
| Average comments | 214 | 53 |
| Posts per week | 6.34 | 0.73 |
Median values from 977 Travel accounts with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Aug 28, 2026
Rilee Smith is a verified travel brand on Instagram, with 168.1K followers.
Rilee Smith posts on Instagram as @rileejsmith.
Rilee Smith has 168,141 followers on Instagram (168.1K) as of Aug 28, 2026.
Rilee Smith's engagement rate is 3.34%, calculated from average likes and comments per post relative to followers. That is above the median of 0.92% for Travel accounts with 100K–1M followers in the InstME index.
Posts by Rilee Smith average 5,405 likes and 214 comments.
Rilee Smith posts about 6 times per week on average.
Rilee Smith is registered as a business account on Instagram and is verified.
Rilee Smith is categorized as a travel account in the InstME index, based on the profile's bio and Instagram category across 1,083 posts.
Yes. Rilee Smith carries the blue verified badge on Instagram.
Total Posts
1,083
Avg Comments
214
Engagement
20.66%
A sponsored post from Rilee Smith is estimated at $2,000 to $3,700. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
