A RIFF on what makes the great outdoors...great. Made by and . 🎥 DM your best outdoor videos
Followers
205.5K
Following
140
Total Posts
Engagement Rate
0.13%
Avg Likes
267
Avg Comments
RIFF Outdoors is a verified business account, with 205.5K followers on Instagram. RIFF Outdoors has shared 1,753 posts to date, currently less than one post a week. Engagement runs at 0.13%, or about 267 likes and 1 comments per post.
On Instagram, Riffoutdoors runs a business account that has published 1,753 posts and gathered 205.5K followers.
Riffoutdoors's 0.13% engagement rate ranks in the bottom 13% among accounts with 100K–1M followers in the InstME index.
For roughly every 213 likes there is one comment, an audience that mostly engages through likes.
Over recent weeks, Riffoutdoors has published less than one post per week.
InstME estimates 10% of Riffoutdoors's followers are low-quality or inactive, for an audience-quality score of 88/100, a strong signal of genuine reach.
Riffoutdoors follows only 140 accounts while being followed by 205.5K, the lopsided ratio of an established creator or brand.
Estimated sponsored-post value
$720–$1,300
Based on 205.5K followers and a 0.13% engagement rate, a single sponsored post by Riffoutdoors is worth an estimated $720–$1,300. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~10% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.| Metric | Riffoutdoors | Cohort median |
|---|---|---|
| Engagement rate | 0.13% | 1.25% |
| Average likes | 267 | 2,985 |
| Average comments | 1 | 73 |
| Posts per week | 0.94 | 0.74 |
Median values from 44,975 accounts with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 15, 2026
RIFF Outdoors is a verified Instagram brand on Instagram, with 205.5K followers.
RIFF Outdoors posts on Instagram as @riffoutdoors.
RIFF Outdoors has 205,524 followers on Instagram (205.5K) as of Jul 15, 2026.
RIFF Outdoors's engagement rate is 0.13%, calculated from average likes and comments per post relative to followers.
Posts by RIFF Outdoors average 267 likes and 1 comments.
RIFF Outdoors posts less than once a week on average.
InstME's audience-quality analysis estimates about 10% of RIFF Outdoors's followers are low-quality or inactive, giving an audience-quality score of 88/100.
RIFF Outdoors is registered as a business account on Instagram and is verified.
Yes. RIFF Outdoors carries the blue verified badge on Instagram.
1,753
1
Posts / Week
0.94
Growth Score
2.6 / 100
ER Rank
13th
Engagement
0.46%
A sponsored post from RIFF Outdoors is estimated at $720 to $1,300. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
