📖 2 x Cookbook Author 🍰 Purveyor of fine cakes @cakeboinewy 🧑🍳 Restaurant boi 🍳 Mayf cafe 📨 MGNT
Cakeboi is a verified Food creator. The account has built 137.8K followers on Instagram. Cakeboi has shared 858 posts to date, currently around 2 posts a week. Engagement runs at 0.72%, or about 935 likes and 64 comments per post.
Counting 137.8K followers and 858 posts, Reecehignell sits in the InstME index as a Food account.
Compared with 1,551 other Food accounts with 100K–1M followers in the InstME index, Reecehignell's 0.72% engagement rate is in line with the median of 0.74%.
The comment-to-like ratio works out to one comment per 15 likes, pointing to an unusually discussion-heavy audience.
Posting frequency for Reecehignell sits at about one post per week.
With 137.8K followers but only 1,305 accounts followed back, Reecehignell shows the ratio of a well-established account.
Estimated sponsored-post value
$480–$900
Based on 137.8K followers and a 0.72% engagement rate, a single sponsored post by Reecehignell is worth an estimated $480–$900. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.More women than men · mostly 25–44
Typical for Food creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Food
| Metric | Reecehignell | Cohort median |
|---|---|---|
| Engagement rate | 0.72% | 0.74% |
| Average likes | 935 | 1,665 |
| Average comments | 64 | 54 |
| Posts per week | 1.89 | 0.91 |
Median values from 1,551 Food accounts with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Sep 6, 2026
Cakeboi is a verified food creator on Instagram, with 137.8K followers.
Cakeboi posts on Instagram as @reecehignell.
Cakeboi has 137,846 followers on Instagram (137.8K) as of Sep 6, 2026.
Cakeboi's engagement rate is 0.72%, calculated from average likes and comments per post relative to followers. That is in line with the median of 0.74% for Food accounts with 100K–1M followers in the InstME index.
Posts by Cakeboi average 935 likes and 64 comments.
Cakeboi posts about 2 times per week on average.
Cakeboi is registered as a creator account on Instagram and is verified.
Cakeboi is categorized as a food account in the InstME index, based on the profile's bio and Instagram category across 858 posts.
Yes. Cakeboi carries the blue verified badge on Instagram.
Total Posts
858
Avg Comments
64
Engagement
0.04%
A sponsored post from Cakeboi is estimated at $480 to $900. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
