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Outreach This Creator For FreeRed Herring Surf Co is a Lifestyle brand based in Australia, with 10.3K followers on Instagram. To date Red Herring Surf Co has posted 4,435 times, currently less than one post a week. Engagement runs at 0.59%, or about 60 likes and 1 comments per post.
Redherringsurf's Instagram presence spans 4,435 posts and 10.3K followers, profiling it as a Lifestyle account.
For Lifestyle accounts with 10K–100K followers, Redherringsurf's 0.59% engagement rate is in the bottom quarter (median: 3.25%), a read from 1,602 accounts in the InstME index.
The audience comments once per 55 likes on average, a healthy amount of conversation.
Redherringsurf keeps a posting cadence of less than one post per week.
Estimated sponsored-post value
$36–$67
Based on 10.3K followers and a 0.59% engagement rate, a single sponsored post by Redherringsurf is worth an estimated $36–$67. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.Predominantly women · mostly 18–34
Typical for Lifestyle creators in Australia, modeled from the niche, not measured for this account.
Content Focus
Primary: Lifestyle
| Metric | Redherringsurf | Cohort median |
|---|---|---|
| Engagement rate | 0.59% | 3.25% |
| Average likes | 60 | 875 |
| Average comments | 1 | 33 |
| Posts per week | 0.93 | 0.35 |
Median values from 1,602 Lifestyle accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Redherringsurf | Cohort median |
|---|---|---|
| Engagement rate | 0.59% | 0.66% |
| Average likes | 60 | 158 |
| Average comments | 1 | 9 |
| Posts per week | 0.93 | 0.9 |
Median values from 2,022 accounts in Australia with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Sep 3, 2026
Red Herring Surf Co is a lifestyle brand based in Australia on Instagram, with 10.3K followers.
Red Herring Surf Co posts on Instagram as @redherringsurf.
Red Herring Surf Co has 10,347 followers on Instagram (10.3K) as of Sep 3, 2026.
Red Herring Surf Co's engagement rate is 0.59%, calculated from average likes and comments per post relative to followers. That is in the bottom quarter (median: 3.25%) for Lifestyle accounts with 10K–100K followers in the InstME index.
Posts by Red Herring Surf Co average 60 likes and 1 comments.
Red Herring Surf Co posts less than once a week on average.
Red Herring Surf Co is registered as a business account on Instagram.
Total Posts
4,435
Avg Comments
1
24.8K
Engagement
0.12%
Red Herring Surf Co is categorized as a lifestyle account in the InstME index, based on the profile's bio and Instagram category across 4,435 posts.
Red Herring Surf Co's profile places the account in Australia. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
A sponsored post from Red Herring Surf Co is estimated at $36 to $67. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.