📍New York, NY • Nashville, TN A Division of Sony Music Entertainment
Outreach This Creator For FreeFollowers
89.2K
Following
65
Total Posts
Engagement Rate
0.13%
Avg Likes
104
Avg Comments
Reaching 89.2K followers on Instagram, Sony Music | RECORDS is a verified Music brand based in United States. Content spans music and tech. Sony Music | RECORDS has shared 1,346 posts to date, currently less than one post a week. Posts average 104 likes and 12 comments, an engagement rate of 0.13%.
With 89.2K followers across 1,346 posts, Recordsco is one of the Music accounts tracked in the InstME index.
Recordsco records a 0.13% engagement rate, in the bottom quarter (median: 2.47%) for the 17,051 Music accounts with 10K–100K followers tracked in the InstME index.
The audience comments once per 9 likes on average, an unusually discussion-heavy audience.
Over recent weeks, Recordsco has published less than one post per week.
Recordsco keeps its following list short (65) relative to 89.2K followers, as established creators and brands tend to.
Estimated sponsored-post value
$310–$580
Based on 89.2K followers and a 0.13% engagement rate, a single sponsored post by Recordsco is worth an estimated $310–$580. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.More men than women · mostly 16–30
Typical for Music creators in United States, modeled from the niche, not measured for this account.
Content Focus
Primary: Music
Secondary: Tech
| Metric | Recordsco | Cohort median |
|---|---|---|
| Engagement rate | 0.13% | 2.47% |
| Average likes | 104 | 535 |
| Average comments | 12 | 35 |
| Posts per week | 0.55 | 0.35 |
Median values from 17,051 Music accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Recordsco | Cohort median |
|---|---|---|
| Engagement rate | 0.13% | 1.39% |
| Average likes | 104 | 284 |
| Average comments | 12 | 21 |
| Posts per week | 0.55 | 0.47 |
Median values from 1,948 Music accounts in United States with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 16, 2026
Sony Music | RECORDS is a verified music brand based in United States on Instagram, with 89.2K followers.
Sony Music | RECORDS posts on Instagram as @recordsco.
Sony Music | RECORDS has 89,205 followers on Instagram (89.2K) as of Jul 16, 2026.
Sony Music | RECORDS's engagement rate is 0.13%, calculated from average likes and comments per post relative to followers. That is in the bottom quarter (median: 2.47%) for Music accounts with 10K–100K followers in the InstME index.
Posts by Sony Music | RECORDS average 104 likes and 12 comments.
Sony Music | RECORDS posts less than once a week on average.
Sony Music | RECORDS is registered as a business account on Instagram and is verified.
Sony Music | RECORDS is categorized as a music and tech account in the InstME index, based on the profile's bio and Instagram category across 1,346 posts.
1,346
12
Posts / Week
0.55
Growth Score
2.6 / 100
Follower Ratio
1372.4×
Engagement
2.59%
Sony Music | RECORDS's profile places the account in United States. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
Yes. Sony Music | RECORDS carries the blue verified badge on Instagram.
A sponsored post from Sony Music | RECORDS is estimated at $310 to $580. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
