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1.9M
Following
508
Total Posts
Engagement Rate
0.02%
Avg Likes
334
Avg Comments
Real Simple runs a verified Media brand account with 1.9M followers on Instagram. The account has published 121 posts, currently around 12 posts a week. Engagement runs at 0.02%, or about 334 likes and 11 comments per post.
Real_simple has built an audience of 1.9M followers on Instagram over 121 posts as a Media account.
Real_simple averages 334 likes and 11 comments per post, roughly one interaction for every 5,647 of its followers.
One comment lands for every 29 likes, which reads as a healthy amount of conversation.
Posting frequency for Real_simple sits at about 12 posts per week, more than one per day.
The account follows just 508 others against 1.9M followers, a ratio typical of established creators and brands.
Estimated sponsored-post value
$6,800–$13,000
Based on 1.9M followers and a 0.02% engagement rate, a single sponsored post by Real_simple is worth an estimated $6,800–$13,000. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Content Focus
Primary: Media
| Metric | Real_simple | Cohort median |
|---|---|---|
| Engagement rate | 0.02% | 1.02% |
| Average likes | 334 | 25,711 |
| Average comments | 11 | 376 |
| Posts per week | 11.6 | 1.1 |
Median values from 12,265 accounts with over 1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 15, 2026
Real Simple is a verified media brand on Instagram, with 1.9M followers.
Real Simple posts on Instagram as @real_simple.
Real Simple has 1,947,916 followers on Instagram (1.9M) as of Jul 15, 2026.
Real Simple's engagement rate is 0.02%, calculated from average likes and comments per post relative to followers.
Posts by Real Simple average 334 likes and 11 comments.
Real Simple posts about 12 times per week on average.
Real Simple is registered as a business account on Instagram and is verified.
Real Simple is categorized as a media account in the InstME index, based on the profile's bio and Instagram category across 121 posts.
Yes. Real Simple carries the blue verified badge on Instagram.
121
11
Posts / Week
11.6
Growth Score
0.4 / 100
Follower Ratio
3834.5×
Engagement
0.22%
A sponsored post from Real Simple is estimated at $6,800 to $13,000. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
