Welcome to #RDRSuperstar! Create the fiercest look to slay the runway and live the life of a Drag Race Superstar ⭐
Followers
29.2K
Following
182
Total Posts
Engagement Rate
1.86%
Avg Likes
531
Avg Comments
RuPaul's Drag Race Superstar is a verified business account. The account has built 29.2K followers on Instagram. RuPaul's Drag Race Superstar has shared 444 posts to date, currently around 2 posts a week. Posts average 531 likes and 11 comments, an engagement rate of 1.86%.
The business account Rdrsuperstar has posted 444 times on Instagram and drawn 29.2K followers.
Benchmarked against accounts with 10K–100K followers, the 1.86% engagement rate Rdrsuperstar posts is below the median.
Followers weigh in with a comment about every 47 likes, a healthy amount of conversation.
Posting frequency for Rdrsuperstar sits at about 2 posts per week.
Rdrsuperstar comes in at 100/100 for audience quality, with 0% of followers estimated low-quality or inactive, a strong signal of genuine reach.
The account follows just 182 others against 29.2K followers, a ratio typical of established creators and brands.
Estimated sponsored-post value
$190–$350
Based on 29.2K followers and a 1.86% engagement rate, a single sponsored post by Rdrsuperstar is worth an estimated $190–$350. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~0% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.| Metric | Rdrsuperstar | Cohort median |
|---|---|---|
| Engagement rate | 1.86% | 1.45% |
| Average likes | 531 | 339 |
| Average comments | 11 | 18 |
| Posts per week | 2.22 | 0.52 |
Median values from 146,020 accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
Get advanced audience quality signals, growth trend analytics, historical snapshots, and top-performing content patterns.
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Last reviewed: Jul 13, 2026
RuPaul's Drag Race Superstar is a verified Instagram brand on Instagram, with 29.2K followers.
RuPaul's Drag Race Superstar posts on Instagram as @rdrsuperstar.
RuPaul's Drag Race Superstar has 29,171 followers on Instagram (29.2K) as of Jul 13, 2026.
RuPaul's Drag Race Superstar's engagement rate is 1.86%, calculated from average likes and comments per post relative to followers.
Posts by RuPaul's Drag Race Superstar average 531 likes and 11 comments.
RuPaul's Drag Race Superstar posts about 2 times per week on average.
InstME's audience-quality analysis estimates about 0% of RuPaul's Drag Race Superstar's followers are low-quality or inactive, giving an audience-quality score of 100/100.
RuPaul's Drag Race Superstar is registered as a business account on Instagram and is verified.
444
11
Posts / Week
2.22
Growth Score
37.2 / 100
ER Rank
44th
Engagement
0.01%
Yes. RuPaul's Drag Race Superstar carries the blue verified badge on Instagram.
A sponsored post from RuPaul's Drag Race Superstar is estimated at $190 to $350. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
