@rayotrip & @toby_letra | ʙᴏᴏᴋɪɴɢ ʏ ᴍᴀɴᴀɢᴇᴍᴇɴᴛ 📲 3103458004
Reaching 120.9K followers on Instagram, Rayo & Toby is a verified Music creator based in Colombia. Its posts sit across music and art. Rayo & Toby has shared 501 posts to date, currently around 2 posts a week. Engagement runs at 0.16%, or about 183 likes and 11 comments per post.
Rayoytoby's Instagram presence spans 501 posts and 120.9K followers, profiling it as a Music account.
For Music accounts with 100K–1M followers, Rayoytoby's 0.16% engagement rate is in the bottom quarter (median: 1.76%), a read from 4,576 accounts in the InstME index.
Followers leave about one comment for every 17 likes, an unusually discussion-heavy audience.
In recent weeks Rayoytoby has kept to about 2 posts per week.
Quality checks give Rayoytoby 100/100; around 0% of the audience appears low-quality or inactive, a strong signal of genuine reach.
Rayoytoby follows only 345 accounts while being followed by 120.9K, the lopsided ratio of an established creator or brand.
Estimated sponsored-post value
$420–$790
Based on 120.9K followers and a 0.16% engagement rate, a single sponsored post by Rayoytoby is worth an estimated $420–$790. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~0% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.Audience (estimated)
Est.| Metric | Rayoytoby | Cohort median |
|---|---|---|
| Engagement rate | 0.16% | 1.76% |
| Average likes | 183 | 4,115 |
| Average comments | 11 | 114 |
| Posts per week | 2.23 | 0.48 |
Median values from 4,576 Music accounts with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Rayoytoby | Cohort median |
|---|---|---|
| Engagement rate | 0.16% | 1.17% |
| Average likes | 183 | 2,199 |
| Average comments | 11 | 47 |
| Posts per week | 2.23 | 1.27 |
Median values from 143 accounts in Colombia with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
Get advanced audience quality signals, growth trend analytics, historical snapshots, and top-performing content patterns.
No credit card needed
Last reviewed: Sep 3, 2026
Rayo & Toby is a verified music creator based in Colombia on Instagram, with 120.9K followers.
Rayo & Toby posts on Instagram as @rayoytoby.
Rayo & Toby has 120,930 followers on Instagram (120.9K) as of Sep 3, 2026.
Rayo & Toby's engagement rate is 0.16%, calculated from average likes and comments per post relative to followers. That is in the bottom quarter (median: 1.76%) for Music accounts with 100K–1M followers in the InstME index.
Posts by Rayo & Toby average 183 likes and 11 comments.
Rayo & Toby posts about 2 times per week on average.
InstME's audience-quality analysis estimates about 0% of Rayo & Toby's followers are low-quality or inactive, giving an audience-quality score of 100/100.
Rayo & Toby is registered as a creator account on Instagram and is verified.
Rayo & Toby is categorized as a music and art account in the InstME index, based on the profile's bio and Instagram category across 501 posts.
Total Posts
501
Avg Comments
11
More men than women · mostly 16–30
Typical for Music creators in Colombia, modeled from the niche, not measured for this account.
Content Focus
Primary: Music
Secondary: Art
Engagement
2.36%
Rayo & Toby's profile places the account in Colombia. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
Yes. Rayo & Toby carries the blue verified badge on Instagram.
A sponsored post from Rayo & Toby is estimated at $420 to $790. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
