I dad. I bike. I skate.
Outreach This Creator For FreeReaching 30.2K followers on Instagram, John Rattray is a Parenting creator. The account has published 1,857 posts, currently less than one post a week. Typical posts draw 1,374 likes and 43 comments, putting engagement at 4.69%.
Ratt_ray shows up in the InstME index as a Parenting account, 30.2K followers, 1,857 posts.
Ratt_ray has an engagement rate of 4.69%, which is in the top quarter (median: 1.08%) for Parenting accounts with 10K–100K followers, based on 2,913 accounts in the InstME index.
The audience comments once per 32 likes on average, a healthy amount of conversation.
Over recent weeks, Ratt_ray has published less than one post per week.
Estimated sponsored-post value
$420–$790
Based on 30.2K followers and a 4.69% engagement rate, a single sponsored post by Ratt_ray is worth an estimated $420–$790. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.Predominantly women · mostly 25–44
Typical for Parenting creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Parenting
| Metric | Ratt_ray | Cohort median |
|---|---|---|
| Engagement rate | 4.69% | 1.08% |
| Average likes | 1,374 | 275 |
| Average comments | 43 | 15 |
| Posts per week | 0.06 | 0.67 |
Median values from 2,913 Parenting accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
Get advanced audience quality signals, growth trend analytics, historical snapshots, and top-performing content patterns.
No credit card needed
Last reviewed: Sep 28, 2026
John Rattray is a parenting creator on Instagram, with 30.2K followers.
John Rattray posts on Instagram as @ratt_ray.
John Rattray has 30,236 followers on Instagram (30.2K) as of Sep 28, 2026.
John Rattray's engagement rate is 4.69%, calculated from average likes and comments per post relative to followers. That is in the top quarter (median: 1.08%) for Parenting accounts with 10K–100K followers in the InstME index.
Posts by John Rattray average 1,374 likes and 43 comments.
John Rattray posts less than once a week on average.
John Rattray is registered as a creator account on Instagram.
John Rattray is categorized as a parenting account in the InstME index, based on the profile's bio and Instagram category across 1,857 posts.
A sponsored post from John Rattray is estimated at $420 to $790. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
Total Posts
1,857
Avg Comments
43
88.1K
Engagement
0.21%
