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Rachel Cruze is a verified Lifestyle brand, with 891.4K followers on Instagram. To date Rachel Cruze has posted 4,699 times, currently around 6 posts a week. Posts average 10,028 likes and 381 comments, an engagement rate of 1.17%.
Tracked in the InstME index, Rachelcruze is a Lifestyle account with 891.4K followers and a back catalogue of 4,699 posts.
Against 826 Lifestyle accounts with 100K–1M followers in the InstME index, Rachelcruze's 1.17% engagement rate lands below the median of 2.99%.
At one comment per 26 likes, the ratio points to a healthy amount of conversation.
In recent weeks Rachelcruze has kept to about 6 posts per week.
Rachelcruze keeps its following list short (240) relative to 891.4K followers, as established creators and brands tend to.
Estimated sponsored-post value
$3,700–$6,800
Based on 891.4K followers and a 1.17% engagement rate, a single sponsored post by Rachelcruze is worth an estimated $3,700–$6,800. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.Predominantly women · mostly 18–34
Typical for Lifestyle creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Lifestyle
| Metric | Rachelcruze | Cohort median |
|---|---|---|
| Engagement rate | 1.17% | 2.99% |
| Average likes | 10,028 | 7,188 |
| Average comments | 381 | 111 |
| Posts per week | 5.63 | 0.47 |
Median values from 826 Lifestyle accounts with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 15, 2026
Rachel Cruze is a verified lifestyle brand on Instagram, with 891.4K followers.
Rachel Cruze posts on Instagram as @rachelcruze.
Rachel Cruze has 891,422 followers on Instagram (891.4K) as of Jul 15, 2026.
Rachel Cruze's engagement rate is 1.17%, calculated from average likes and comments per post relative to followers. That is below the median of 2.99% for Lifestyle accounts with 100K–1M followers in the InstME index.
Posts by Rachel Cruze average 10,028 likes and 381 comments.
Rachel Cruze posts about 6 times per week on average.
Rachel Cruze is registered as a business account on Instagram and is verified.
Rachel Cruze is categorized as a lifestyle account in the InstME index, based on the profile's bio and Instagram category across 4,699 posts.
Yes. Rachel Cruze carries the blue verified badge on Instagram.
Total Posts
4,699
Avg Comments
381
Engagement
1.88%
A sponsored post from Rachel Cruze is estimated at $3,700 to $6,800. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.