For 140 years QBE has been at the heart of protecting Australia’s businesses, homes, transport, and vehicles | Home, motor & business insurance.
Followers
4K
Following
53
Total Posts
Engagement Rate
1.12%
Avg Likes
42
Avg Comments
QBE Insurance Australia is a verified Business brand on Instagram based in Australia, tracked in the InstME index with 4K followers. The account posts mainly around business and home & diy topics. QBE Insurance Australia has shared 576 posts to date, currently around 2 posts a week. Typical posts draw 42 likes and 3 comments, putting engagement at 1.12%.
As a Business account, Qbeaus reaches 4K followers on Instagram across 576 published posts.
Qbeaus's 1.12% engagement rate is in the bottom quarter (median: 4.58%) among Business accounts with 1K–10K followers, measured across 5,774 accounts in the InstME index.
Comments arrive at about one per 16 likes, a sign of an unusually discussion-heavy audience.
Qbeaus maintains a rhythm of about one post per week.
Estimated sponsored-post value
$16–$29
Based on 4K followers and a 1.12% engagement rate, a single sponsored post by Qbeaus is worth an estimated $16–$29. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.Predominantly men · mostly 25–44
Typical for Business creators in Australia, modeled from the niche, not measured for this account.
Content Focus
Primary: Business
Secondary: Home & DIY
| Metric | Qbeaus | Cohort median |
|---|---|---|
| Engagement rate | 1.12% | 4.58% |
| Average likes | 42 | 120 |
| Average comments | 3 | 13 |
| Posts per week | 1.79 | 0.24 |
Median values from 5,774 Business accounts with 1K–10K followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Qbeaus | Cohort median |
|---|---|---|
| Engagement rate | 1.12% | 1.26% |
| Average likes | 42 | 44 |
| Average comments | 3 | 7 |
| Posts per week | 1.79 | 0.4 |
Median values from 34 Business accounts in Australia with 1K–10K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Aug 25, 2026
QBE Insurance Australia is a verified business brand based in Australia on Instagram, with 4K followers.
QBE Insurance Australia posts on Instagram as @qbeaus.
QBE Insurance Australia has 4,020 followers on Instagram (4K) as of Aug 25, 2026.
QBE Insurance Australia's engagement rate is 1.12%, calculated from average likes and comments per post relative to followers. That is in the bottom quarter (median: 4.58%) for Business accounts with 1K–10K followers in the InstME index.
Posts by QBE Insurance Australia average 42 likes and 3 comments.
QBE Insurance Australia posts about 2 times per week on average.
QBE Insurance Australia is registered as a business account on Instagram and is verified.
QBE Insurance Australia is categorized as a business and home & diy account in the InstME index, based on the profile's bio and Instagram category across 576 posts.
576
3
Posts / Week
1.79
Growth Score
22.4 / 100
Last Post
17 days ago
Followers
8.9K
Engagement
0.35%
QBE Insurance Australia's profile places the account in Australia. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
Yes. QBE Insurance Australia carries the blue verified badge on Instagram.
A sponsored post from QBE Insurance Australia is estimated at $16 to $29. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
