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Billy McFarland is a verified Business creator on Instagram, tracked in the InstME index with 46.4K followers. Billy McFarland has shared 53 posts to date, currently around 1 post a week. Typical posts draw 196 likes and 109 comments, putting engagement at 0.66%.
Counting 46.4K followers and 53 posts, Pyrtbilly sits in the InstME index as a Business account.
Benchmarked against 5,335 Business accounts with 10K–100K followers, Pyrtbilly posts a 0.66% engagement rate that is below the median of 1.46%.
Roughly one in 2 likes comes with a comment, an unusually discussion-heavy audience.
Lately Pyrtbilly has been publishing about one post per week.
Estimated sponsored-post value
$160–$300
Based on 46.4K followers and a 0.66% engagement rate, a single sponsored post by Pyrtbilly is worth an estimated $160–$300. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.Predominantly men · mostly 25–44
Typical for Business creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Business
| Metric | Pyrtbilly | Cohort median |
|---|---|---|
| Engagement rate | 0.66% | 1.46% |
| Average likes | 196 | 334 |
| Average comments | 109 | 22 |
| Posts per week | 1.44 | 0.33 |
Median values from 5,335 Business accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Sep 30, 2026
Billy McFarland is a verified business creator on Instagram, with 46.4K followers.
Billy McFarland posts on Instagram as @pyrtbilly.
Billy McFarland has 46,444 followers on Instagram (46.4K) as of Sep 30, 2026.
Billy McFarland's engagement rate is 0.66%, calculated from average likes and comments per post relative to followers. That is below the median of 1.46% for Business accounts with 10K–100K followers in the InstME index.
Posts by Billy McFarland average 196 likes and 109 comments.
Billy McFarland posts about 1 time per week on average.
Billy McFarland is registered as a creator account on Instagram and is verified.
Billy McFarland is categorized as a business account in the InstME index, based on the profile's bio and Instagram category across 53 posts.
Yes. Billy McFarland carries the blue verified badge on Instagram.
Total Posts
53
Avg Comments
109
Engagement
0.11%
A sponsored post from Billy McFarland is estimated at $160 to $300. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.