๐letโs build a future-proof career & life ๐ท ๐ฌAI, career & product strategy, tech news ๐hi@sophiapm.com (75k+)๐SF & LA
Followers
42.4K
Following
326
Total Posts
Engagement Rate
3.13%
Avg Likes
1,298
Avg Comments
With 42.4K followers across 62 posts, @productplaybook_ is one of the Tech accounts tracked in the InstME index.
Compared with 3,942 other Tech accounts with 10Kโ100K followers in the InstME index, @productplaybook_'s 3.13% engagement rate is above the median of 1.83%.
The comment-to-like ratio works out to one comment per 41 likes, pointing to a healthy amount of conversation.
Video posts average 31.3K views, reaching roughly 74% of @productplaybook_'s follower base per post.
Recent posting activity averages about one post per week.
The account follows just 326 others against 42.4K followers โ a ratio typical of established creators and brands.
| Metric | @productplaybook_ | Cohort median |
|---|---|---|
| Engagement rate | 3.13% | 1.83% |
| Average likes | 1,298 | 460 |
| Average comments | 32 | 19 |
| Posts per week | 1.12 | 0.57 |
Median values from 3,942 Tech accounts with 10Kโ100K followers in the InstME index, refreshed Jul 11, 2026.
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@productplaybook_ has 42,441 followers on Instagram (42.4K) as of Mar 26, 2026.
@productplaybook_'s engagement rate is 3.13%, calculated from average likes and comments per post relative to followers. That is above the median of 1.83% for Tech accounts with 10Kโ100K followers in the InstME index.
Posts by @productplaybook_ average 1,298 likes and 32 comments.
@productplaybook_ posts about 1 time per week on average.
@productplaybook_ is registered as a creator account on Instagram and is verified.
62
32
Avg Views
31,271
Posts / Week
1.12
Growth Score
62.6 / 100
Engagement
0%