Cycling is our passion, apparel is our craft, fun is our mantra, and giving back has become our everything 🚲
PRIMAL is a verified business account based in United States, with 21K followers on Instagram. To date PRIMAL has posted 2,663 times, currently less than one post a week. Typical posts draw 174 likes and 7 comments, putting engagement at 0.86%.
Tracked in the InstME index, Primalwear is a business account with 21K followers and a back catalogue of 2,663 posts.
Measured against other accounts with 10K–100K followers, Primalwear's 0.86% engagement rate lands below the median.
The like-to-comment split is roughly 24 to one, indicating a healthy amount of conversation.
In recent weeks Primalwear has kept to less than one post per week.
Primalwear scores 100/100 on InstME's audience-quality checks, with about 0% of followers flagged low-quality or inactive, a strong signal of genuine reach.
Estimated sponsored-post value
$74–$140
Based on 21K followers and a 0.86% engagement rate, a single sponsored post by Primalwear is worth an estimated $74–$140. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~0% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.| Metric | Primalwear | Cohort median |
|---|---|---|
| Engagement rate | 0.86% | 1.45% |
| Average likes | 174 | 339 |
| Average comments | 7 | 18 |
| Posts per week | 0.93 | 0.52 |
Median values from 146,020 accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Primalwear | Cohort median |
|---|---|---|
| Engagement rate | 0.86% | 0.9% |
| Average likes | 174 | 193 |
| Average comments | 7 | 10 |
| Posts per week | 0.93 | 0.63 |
Median values from 24,951 accounts in United States with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 11, 2026
PRIMAL is a verified Instagram brand based in United States on Instagram, with 21K followers.
PRIMAL posts on Instagram as @primalwear.
PRIMAL has 21,004 followers on Instagram (21K) as of Jul 11, 2026.
PRIMAL's engagement rate is 0.86%, calculated from average likes and comments per post relative to followers.
Posts by PRIMAL average 174 likes and 7 comments.
PRIMAL posts less than once a week on average.
InstME's audience-quality analysis estimates about 0% of PRIMAL's followers are low-quality or inactive, giving an audience-quality score of 100/100.
PRIMAL is registered as a business account on Instagram and is verified.
PRIMAL's profile places the account in United States. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
Yes. PRIMAL carries the blue verified badge on Instagram.
Total Posts
2,663
Avg Comments
7
Engagement
0.65%
A sponsored post from PRIMAL is estimated at $74 to $140. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
