live the experience since '92 · carlsbad, ca
Prana is a verified Shopping & retail brand based in United States, with 279.3K followers on Instagram. The account has published 4,502 posts, currently less than one post a week. Posts average 180 likes and 19 comments, an engagement rate of 0.07%.
On Instagram, Prana runs a Shopping & retail account that has published 4,502 posts and gathered 279.3K followers.
A post from Prana usually lands 180 likes and 19 comments, near one interaction for every 1,407 followers.
The like-to-comment split is roughly 10 to one, indicating an unusually discussion-heavy audience.
In recent weeks Prana has kept to less than one post per week.
Prana follows only 1,020 accounts while being followed by 279.3K, the lopsided ratio of an established creator or brand.
Estimated sponsored-post value
$980–$1,800
Based on 279.3K followers and a 0.07% engagement rate, a single sponsored post by Prana is worth an estimated $980–$1,800. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Content Focus
Primary: Shopping & retail
| Metric | Prana | Cohort median |
|---|---|---|
| Engagement rate | 0.07% | 1.25% |
| Average likes | 180 | 2,985 |
| Average comments | 19 | 73 |
| Posts per week | 0.92 | 0.74 |
Median values from 44,975 accounts with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Prana | Cohort median |
|---|---|---|
| Engagement rate | 0.07% | 0.86% |
| Average likes | 180 | 2,003 |
| Average comments | 19 | 56 |
| Posts per week | 0.92 | 0.79 |
Median values from 6,613 accounts in United States with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 9, 2026
Prana is a verified shopping & retail brand based in United States on Instagram, with 279.3K followers.
Prana has 279,301 followers on Instagram (279.3K) as of Jul 9, 2026.
Prana's engagement rate is 0.07%, calculated from average likes and comments per post relative to followers.
Posts by Prana average 180 likes and 19 comments.
Prana posts less than once a week on average.
Prana is registered as a business account on Instagram and is verified.
Prana is categorized as a shopping & retail account in the InstME index, based on the profile's bio and Instagram category across 4,502 posts.
Prana's profile places the account in United States. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
Yes. Prana carries the blue verified badge on Instagram.
A sponsored post from Prana is estimated at $980 to $1,800. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
Total Posts
4,502
Avg Comments
19
Engagement
0%
