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Followers
573.7K
Following
245
Total Posts
Engagement Rate
3.6%
Avg Likes
20,384
Avg Comments
Washington Post Opinions is a verified business account. The account has built 573.7K followers on Instagram. To date Washington Post Opinions has posted 10,672 times, currently less than one post a week. Posts average 20,384 likes and 278 comments, an engagement rate of 3.6%.
As a business account, Postopinions reaches 573.7K followers on Instagram across 10,672 published posts.
Benchmarked against accounts with 100K–1M followers, the 3.6% engagement rate Postopinions posts is in the top 27%.
Comments arrive at about one per 73 likes, a sign of an audience that mostly engages through likes.
Postopinions maintains a rhythm of less than one post per week.
Audience-quality analysis puts Postopinions at 100/100; roughly 0% of followers look low-quality or inactive, a strong signal of genuine reach.
The account follows just 245 others against 573.7K followers, a ratio typical of established creators and brands.
Estimated sponsored-post value
$7,200–$13,000
Based on 573.7K followers and a 3.6% engagement rate, a single sponsored post by Postopinions is worth an estimated $7,200–$13,000. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~0% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.| Metric | Postopinions | Cohort median |
|---|---|---|
| Engagement rate | 3.6% | 1.25% |
| Average likes | 20,384 | 2,985 |
| Average comments | 278 | 73 |
| Posts per week | 0.29 | 0.74 |
Median values from 44,975 accounts with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Apr 27, 2026
Washington Post Opinions is a verified Instagram brand on Instagram, with 573.7K followers.
Washington Post Opinions posts on Instagram as @postopinions.
Washington Post Opinions has 573,730 followers on Instagram (573.7K) as of Apr 27, 2026.
Washington Post Opinions's engagement rate is 3.6%, calculated from average likes and comments per post relative to followers.
Posts by Washington Post Opinions average 20,384 likes and 278 comments.
Washington Post Opinions posts less than once a week on average.
InstME's audience-quality analysis estimates about 0% of Washington Post Opinions's followers are low-quality or inactive, giving an audience-quality score of 100/100.
Washington Post Opinions is registered as a business account on Instagram and is verified.
10,672
278
Posts / Week
0.29
Growth Score
72 / 100
ER Rank
Top 27%
Engagement
8.91%
Yes. Washington Post Opinions carries the blue verified badge on Instagram.
A sponsored post from Washington Post Opinions is estimated at $7,200 to $13,000. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
