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Outreach This Creator For FreeP.O.D. - Payable On Death is a verified Business brand on Instagram, tracked in the InstME index with 303.1K followers. To date P.O.D. - Payable On Death has posted 2,085 times, currently less than one post a week. Typical posts draw 3,179 likes and 52 comments, putting engagement at 1.07%.
Pod is a Business account whose 2,085 posts have grown a following of 303.1K on Instagram.
Benchmarked against 1,742 Business accounts with 100K–1M followers, Pod posts a 1.07% engagement rate that is below the median of 1.25%.
One comment lands for every 62 likes, which reads as an audience that mostly engages through likes.
Lately Pod has been publishing less than one post per week.
Audience-quality analysis puts Pod at 100/100; roughly 0% of followers look low-quality or inactive, a strong signal of genuine reach.
With 303.1K followers but only 1,133 accounts followed back, Pod shows the ratio of a well-established account.
Estimated sponsored-post value
$1,100–$2,100
Based on 303.1K followers and a 1.07% engagement rate, a single sponsored post by Pod is worth an estimated $1,100–$2,100. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~0% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.Audience (estimated)
Est.| Metric | Pod | Cohort median |
|---|---|---|
| Engagement rate | 1.07% | 1.25% |
| Average likes | 3,179 | 2,990 |
| Average comments | 52 | 92 |
| Posts per week | 0.87 | 0.39 |
Median values from 1,742 Business accounts with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 15, 2026
P.O.D. - Payable On Death is a verified business brand on Instagram, with 303.1K followers.
P.O.D. - Payable On Death posts on Instagram as @pod.
P.O.D. - Payable On Death has 303,103 followers on Instagram (303.1K) as of Jul 15, 2026.
P.O.D. - Payable On Death's engagement rate is 1.07%, calculated from average likes and comments per post relative to followers. That is below the median of 1.25% for Business accounts with 100K–1M followers in the InstME index.
Posts by P.O.D. - Payable On Death average 3,179 likes and 52 comments.
P.O.D. - Payable On Death posts less than once a week on average.
InstME's audience-quality analysis estimates about 0% of P.O.D. - Payable On Death's followers are low-quality or inactive, giving an audience-quality score of 100/100.
P.O.D. - Payable On Death is registered as a business account on Instagram and is verified.
Total Posts
2,085
Avg Comments
52
Predominantly men · mostly 25–44
Typical for Business creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Business
Engagement
40.3%
P.O.D. - Payable On Death is categorized as a business account in the InstME index, based on the profile's bio and Instagram category across 2,085 posts.
Yes. P.O.D. - Payable On Death carries the blue verified badge on Instagram.
A sponsored post from P.O.D. - Payable On Death is estimated at $1,100 to $2,100. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.